【作者】 王琳；

【导师】 霍宝锋；

【作者基本信息】 天津大学 ， 工商管理（MBA）（专业学位）， 2023， 硕士

【摘要】 随着全球环境、能源紧缺的加剧,汽车行业正逐步从传统的燃油汽车向新能源汽车转型。同时,中国想借此机会扭转长期以来在汽车产业中的弱势地位,国家出台各种政策支持发展新能源汽车,民族品牌车企快速转换赛道,迅速崛起,而外资汽车零部件企业响应速度缓慢,加上全球疫情影响,国外供应链的不能及时供货,使得外资汽车零部件企业在市场竞争中放慢脚步。而在全球经济一体化的大背景下,传统外资汽车零部件企业若想扭转颓势,必须要用新方法、新思路、新方式来增强实力,来达到在竞争中的领先地位。供应链整合与优化管理是提高企业竞争力和绩效最好的方式。但是需要结合企业本身的现状和行业现状,采取合适的整合与优化方案。本文以外资汽车零部件企业C公司作为研究对象,针对发展中存在的问题,运用供应链整合与优化的思维,从客户的整合与优化、企业内部的整合与优化、供应商的整合与优化三个方面,分别进一步从信息的整合与优化、战略的整合与优化、流程的整合与优化三个角度分析企业的问题的发生原因,并提出改善方案。最后通过使用层次分析法,借用YAAHP软件,将改善方案实施的定性评价结果定量化评估,并分析了整合与优化前后企业经营绩效的变化,得出供应链整合与优化的效果良好的结论,验证了改善方案实施的有效性。对于在生产汽车零部件领域中运用供应链整合与优化理论的应用展开了丰富的探讨和研究,对汽车零部件生产行业的相关企业的供应链管理,提供了重要的参考价值,具有应用意义。更多还原

【Abstract】 As the global environmental and energy shortage problems intensify,the automotive industry is gradually transitioning from traditional fuel vehicles to new energy vehicles,and China also hopes to use this opportunity to reverse its long-standing weak position in the automotive industry.To promote the advancement of new energy vehicles,the government has implemented various policies in support of this cause.Domestic car manufacturers have quickly shifted their focus to this area and have rapidly risen to prominence,while foreign car companies have responded slowly.In addition,the impact of the global pandemic has resulted in delays in the supply chain of foreign car parts companies,slowing their pace in the market competition.In the context of global economic integration,traditional foreign car companies must use new methods,new ideas,and new approaches to enhance their strength and achieve competitive advantages if they wish to turn the situation around.Supply chain integration and optimizationin management is the most effective way to improve a company’s competitiveness and performance.However,it is necessary to combine the current situation of the enterprise itself and the industry situation and adopt a suitable integration and optimizationin plan.This thesis takes C Company,a foreign auto parts company,as an example.In view of the problems existing in the development,it uses the thinking of supply chain integration and optimizationin to further analyze the causes of the problems in the enterprise from the perspective of strategic integration and optimizationin,process integration and optimizationin,and information integration and optimizationin,respectively,from three aspects of internal integration and optimizationin,supplier integration and optimizationin,and customer integration and optimizationin,and puts forward improvement plans.Finally,by using the analytic hierarchy process and YAAHP software,the qualitative evaluation results of the implementation of the improvement plan are quantitatively evaluated,and the changes of the business performance before and after the integration and optimizationin are analyzed.The conclusion that the supply chain integration and optimizationin has a good effect is drawn,which verifies the effectiveness of the implementation of the improvement plan.This thesis enriches the application research of supply chain integration and optimizationin theory in the field of auto parts and provides an important reference value for the supply chain management of relevant enterprises in the auto parts production industry,which has application significance.更多还原