【作者】 周磊；

【导师】 王友江；

【作者基本信息】 北京交通大学 ， 艺术设计（专业学位）， 2022， 硕士

【摘要】 为弘扬优秀传统文化,增强文化自信,这就要求我们在学习和应用传统文化时要坚持古为今用、推陈出新。努力将传统文化往创造性转化和创新性发展方向传承创新,与新时代文化相融合。敦煌文化被称为东方世界的艺术博物馆,敦煌壁画作为我国众多传统文化典型代表之一,独特的艺术形象与宗教精神令其显得神秘而又奇幻。敦煌文化背后蕴含的哲学思想和人文精神等也为新时代文化发展提供精神支撑。唐朝是一个社会经济繁荣,文化先进,各方面高度发展的时期,尤其在盛唐更是达到了中国封建社会的鼎峰。这一时期同样也是敦煌石窟装饰纹样盛行发展阶段。其中植物纹样作为装饰纹样的一种在敦煌壁画中占有举足轻重的作用。文章将以盛唐时期敦煌莫高窟壁画藻井图案和边饰图案装饰纹样中的植物纹样为研究对象。首先,用文献研究法、图像分析法、传统元素演化法等深入探讨莲花纹藻井、团花纹藻井、植物边饰纹样以及团花纹几何边饰纹样的造型结构以及色彩特征,通过对植物纹样的造型、色彩语言以及藻井图案蕴含的几何装饰元素分析提取然后重构出具有形式美感的图案设计;其次,通过数据调研法分析在当下花茶品牌设计中传统元素的应用情况;然后,用设计实践法将传统文化元素与现代设计相结合,设计出既蕴含我国传统文化内涵又符合当前年轻消费者情感需求的花茶品牌设计。本文创新点体现在以下几点:第一,对盛唐时期敦煌壁画植物纹样进行梳理归纳,总结提炼植物纹饰艺术特征;第二,通过图形之间的结合、剪缺、差叠、透叠等设计手法对植物纹样图案进行拆分重组再设计,以最直观的植物图案形象表现花茶的概念,总结植物纹饰与花茶品牌设计相融合的设计思路;第三,从环境友好型视角出发对花茶品牌设计进行创新实践,使敦煌文化元素更好的与现代设计结合,赋予品牌设计文化内涵。该品牌在继承传统文化的同时加以创新,使品牌可以在同类产品中产生竞争优势,更具有人文价值。综上,本文对敦煌植物纹样的研究在一定程度上符合时代发展的潮流,突破以往对植物纹样应用研究的视觉表现形式,对传统文化元素的传承创新发展起到一定帮助作用。更多还原

【Abstract】 In order to carry forward the fine traditional culture and enhance cultural confidence,we are required to make the past serve the present and bring forth the new in our study and application of traditional culture.Efforts should be made to inherit and innovate traditional culture in the direction of creative transformation and innovative development,and integrate it with the culture of the new era.Dunhuang culture is known as the art museum of the Oriental world.As one of the typical representatives of many traditional cultures in China,Dunhuang frescoes appear mysterious and fantastic due to their unique artistic images and religious spirit.The philosophical thoughts and humanistic spirit behind Dunhuang culture also provide spiritual support for the cultural development in the new era.The Tang Dynasty was a period of social and economic prosperity,advanced culture and high development in all aspects,especially in the heyday of the Tang Dynasty,it reached the peak of China’s feudal society.This period is also the stage of popular development of decorative patterns in Dunhuang grottoes.As one of the decorative patterns,the plant pattern plays an important role in Dunhuang frescoes.The article will study the plant patterns in the caisson pattern and the edge decoration pattern of the Dunhuang Mo Kao Grottoes murals in the tang Dynasty.First of all,using literature method,image study method discussed lotus pattern design,Traditional element evolution method,plant edging patterns and patterns of the group pattern geometry edging modelling structure and colour characteristics,based on the patterns of the plant and sunk panel design contains the geometric modelling,colour language adornment element analysis of the extraction and reconstruction have form aesthetic feeling of pattern design;Secondly,the application of traditional elements in current scented tea brand design is analyzed by data research method.Then,the traditional cultural elements and modern design are combined with the design practice method to design the scented tea brand design which not only contains the connotation of Chinese traditional culture but also meets the emotional needs of the current young consumers.The brand inherits the traditional culture while innovating,so that the brand can produce competitive advantages in similar products and has more humanistic value.The innovation of this paper is reflected in the following points: First,combing and summarizing the plant patterns of Dunhuang frescoes in the tang Dynasty,summarizing and refining the artistic characteristics of plant decoration;Second,through the combination of graphics,cutting,overlapping,overlapping and other design techniques,the plant pattern is divided,reassembled and redesigned,so as to express the concept of flower tea with the most intuitive image of plant pattern,and summarize the design of the integration of plant pattern and flower tea brand design.更多还原