【作者】 刘斌；

【导师】 周明建； 朱良峥；

【作者基本信息】 哈尔滨工业大学 ， 工程硕士（专业学位）， 2020， 硕士

【摘要】 随着互联网+模式的不断发展,用户越来越关注服务体验和内容的质量,传统的价格战无法轻易打动用户。中国三大电信运营商的同质化竞争更加严重,从公共市场到集团用户市场,再到移动互联网,早已陷入全方位短兵相接的价格战。随着通信企业之间在营销价格,产品质量,服务水平等方面的竞争日趋白热化,市场机遇稍纵即逝,如果不能根据变化及时调整,参与竞争的企业可能很快都会落伍。混合所有制改革使深圳LT通信公司披上了互联网的外衣,是否能够脱胎换骨完成彻底转变,迎接激烈的市场竞争检验,是深圳LT通信公司面临最大问题。本文主要从几个方面进行分析研究,旨在解决该企业遇到的问题,为企业发展贡献相应力量。本研究以深圳LT通信公司业务部门生产团队为调查对象,通过文献研究、问卷调查、回归分析等方法,对于该公司团队创新的四个层面的十二个影响因素进行实证研究。实证研究结果表明,一般自我效能、TMX、变革型领导力、领导效能、领导认同、团队合作、团队凝聚力、支持创新氛围、知识分享等九个因素对项目团队创新力作用显著,而权力距离,工作自由度和角色压力的影响并不显著。在本研究结果的基础上,本文提出了强化内部团队建设、建立弹性工作时间、优化团队领导方式和营造团队创新氛围等措施和建议,对深圳LT通信公司改善团队创新较强的借鉴意义。更多还原

【Abstract】 With the continuous development of the Internet Plus model,users increasingly focus on the quality of service experience and content.The traditional price war can not easily touch users.The homogeneous competition among the three major telecommunications operators in China is getting worse.From the public market to the group user market to the Mobile Internet,it has long been caught in a full-scale short-term price war.With the increasingly fierce competition among Telecommunication companies in marketing prices,product quality,and service levels,market opportunities are fleeting.Without timely adjustments based on changing market,competing companies may soon be left behind.Mixed-ownership reform has made Shenzhen LT Telecommunication Company put on the coat of the Internet,whether it is possible to complete transformation and meet the fierce market competition test is the biggest problem facing Shenzhen LT communications.Based on the current situation of the company,this article is generated and analyzed from several aspects to solve the problems encountered by the enterprise and contribute to the development of the company.Taking the production team of business department of Shenzhen LT Telecommunication Company as survey object in this study,through literature research,questionnaire survey,regression analysis and other research methods,empirical research was conducted on the twelve influencing factors of the company’s team innovation at four levels.The empirical research results show that nine factors,such as general self-efficacy,TMX,transformational leadership,leadership effectiveness,leadership identity,team cooperation,team cohesion,supporting innovation atmosphere,and knowledge sharing,have significant effects on project team innovation.The influences of power distance,freedom of work and role pressure are not significant.Based on the results of this study,suggestions and measures are put forward by the author,such as strengthening the internal construction of the team,establishing flexible working hours,optimizing team leadership methods and creating an innovative team atmosphere,which is a strong reference for Shenzhen LT Telecommunication Company.更多还原