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提升城市体育活力之苏州经验研究

A Study of SuZhou’s Experience in Enhancing Urban Sports Vitality

【作者】 刘亮

【导师】 谢正阳;

【作者基本信息】 苏州大学 , 体育人文社会学(专业学位), 2020, 硕士

【摘要】 随着社会的不断发展,体育与城市的融合发展模式越来受到重视。大型体育活动的举办,带来了城市的建设、城市文化的提升、就业机会的增加以及城市经济效益。体育已经成为城市发展,品牌塑造,影响力传播的重要抓手。体育正以一种新的模式快速发展,如何运用体育力量促进城市发展,提升城市体育活力,成为了现代城市发展的焦点问题。本研究从苏州市城市体育发展现状出发,运用文献资料法、调查法、逻辑分析法、数理统计法等研究方法,以人民体育与人民舆情网数据中心联合发布的“最具体育活力城市排行榜”为研究依据,分别从体育赛事、体育场馆、全民健身、体育旅游四个维度,阐述城市体育活力,对如何提升城市体育活力以及体育与城市融合发展方式进行研究分析:一是充分论述了苏州市发展体育优势条件。苏州市发展体育事业拥有交通、经济、人口数量、旅游资源、体育文化等优势条件。二是调查苏州城市体育发展建设现状,从体育发展现状出发分析总结苏州市体育发展经验,找到城市体育发展中的不足,研究结果表明:第一,体育赛事方面。近年来苏州市积极承办大型体育赛事,大型体育赛事数量逐年上升,提高了城市知名度;苏州市除积极承办传统体育赛事外,引进新型体育赛事,丰富了体育赛事的种类;结合城市自然景观发展城市特色体育赛事,打造城市特色体育品牌。第二,体育场馆方面。苏州市体育中心建设完善,并拥有苏州市奥林匹克体育中心顶级大型体育场馆资源;大型体育场馆运营管理模式与城市发展相结合,以体育本体产业为主与商业及其他产业相结合,多种手段提高体育场馆的利用率:城市整体体育场馆数量分布不均衡,部分地区数量较少。第三,全民健身方面。苏州市给予体育社会组织资金上的支持,并将赛事举办权释放给社会体育组织,以体育赛事为核心促进体育协会、体育俱乐部等社会体育组织发展;建设健身步道、体育公园、“十分钟体育健身圈”等,提高人均公共体育面积,但发展速度缓慢;发布众多优秀政策,促进全民健身的发展;并开展惠民政策活动提高城市居民的健身意识与科学性;体育指导员整体数量较少,以三级指导员为主,数量发展不均衡;以强少年为基础,发展全民健身。第四,体育旅游方面。苏州市体育旅游资源丰富,以体育赛事促进体育旅游发展;依据城市自然资源开发体育旅游产品,体育消费略有上升,但体育旅游消费比重较小。三是对于提升城市体育活力,促进城市体育发展提出合理地建议:第一,体育赛事方面。统筹规划,结合城市优势与特点申办体育赛事;学习总结办赛经验,进一步提高办赛能力;继续培育本土体育品牌赛事,打造城市品牌效应;第二,体育场馆方面。学习借鉴优秀体育场馆的运营管理模式;鼓励社会力量参与,突出市场决定性作用;完善大型体育场馆设施建设,提高场馆质量与数量;合理利用赛后体育场馆设施,提高大型体育场馆利用率;第三,全民健身方面。完善全民建设社会组织建设;充分挖掘城市资源,完善体育设施建设;加大宣传力度,提高全民健身意识;引导青少年积极参加体育锻炼;第四,体育旅游方面。强化城市旅游特色,打造体育旅游品牌;完善体育旅游产品,促进体育旅游消费。

【Abstract】 With the continuous development of society,the fusion of sports and city development mode is to be taken seriously big sporting events held during the short-term has brought the city construction of urban culture to promote the increase of employment opportunity and urban economic benefit of sports has become the urban development,branding,influence the spread of the gripper sports is important to a new model rapid development,how to use physical force to promote urban development,improve the sports vitality of the city and become the focal point for the development of modern city.From SuZhou city sports development present situation,this study by applying the method of literature investigation,logical analysis,the mathematical statistics and other research methods,to people’s sports and public opinion of Internet data center jointly issued the most sports city,ranking as the research basis,respectively from the sports stadiums national fitness sports tourism four dimensions,city sports activity,sports activity and sports and on how to improve city urban integration development mode for this paper:First,it fully discusses the advantages of sports development in SuZhou.The advantages of sports development in SuZhou include transportation,economic population,tourism resources,sports culture and so on.The second is to investigate the current situation of urban sports development and construction in SuZhou.Based on the current situation of sports development,the author analyzes and summarizes the sports development experience of SuZhou and finds the deficiencies in the development of urban sports.The research results show that:First,sports events.In recent years,suzhou actively undertakes large-scale sports events,and the number of large-scale sports events increases year by year,thus improving the city’s popularity.In addition to actively hosting traditional sports events,suzhou has introduced new sports events to enrich the types of sports events.Combining with the natural landscape of the city,we will develop sports events with urban characteristics and build a sports brand with urban characteristics.Second,sports venues.The sports center of SuZhou city is well constructed and has the resources of the top large stadiums and gymnasiums of the Olympic sports center of SuZhou city.The operation and management mode of large stadiums and gymnasiums is combined with urban development,which is based on sports industry and combined with commerce and other industries.The utilization rate of stadiums and gymnasiums can be improved by various means:the number of stadiums and gymnasiums in the city as a whole is unevenly distributed,and the number in some areas is small.Thirdly,in terms of national fitness,SuZhou provides financial support to sports social organizations,and releases the right to hold sports events to social sports organizations,so as to promote the development of sports associations,sports clubs and other social sports organizations with sports events as the core.The construction of fitness trails,sports parks,ten-minute sports fitness circles,etc.,to increase the per capita public sports area,but the development speed is slow;Release many excellent policies to promote the development of national fitness;And carry out beneficial policy activities to improve the fitness awareness and scientific nature of urban residents;The overall number of sports instructors is small,mainly three-level instructors,the number of uneven development;On the basis of strong youth,we will develop national fitness programs.Fourth,SuZhou is rich in sports tourism resources,sports events to promote the development of sports tourism;According to the development of sports tourism products based on the city’s natural resources,the sports consumption increases slightly,but the proportion of sports tourism consumption is small.Third,to enhance the vitality of urban sports,to promote the development of urban sports put forward reasonable Suggestions.First,the overall planning of sports events,combined with the advantages and characteristics of the city to apply for sports events;Learn and summarize the experience of running the competition,and further improve the ability of running the competition;Continue to cultivate local sports brand events,build the city brand effect;Secondly,we should learn from the operation and management mode of excellent stadiums and gymnasiums.Encourage the participation of social forces and highlight the decisive role of the market;Improve the construction of large stadiums and gymnasiums,and improve the quality and quantity of stadiums and gymnasiums;Rational use of stadium facilities after the games to improve the utilization rate of large stadiums;Third,the national fitness aspect consummating the national construction social organization construction;Fully tap urban resources,improve the construction of sports facilities;Increase publicity efforts to raise the awareness of national fitness;Guide teenagers to take an active part in physical exercise;Fourth,the sports tourism aspect strengthens the city tourism characteristic,creates the sports tourism brand;We will improve sports tourism products and promote sports tourism consumption.

【关键词】 城市活力城市体育活力苏州经验
【Key words】 CityVitalityUrban sports vitalitySuZhou experience
  • 【网络出版投稿人】 苏州大学
  • 【网络出版年期】2021年 03期
  • 【分类号】G812.7
  • 【下载频次】372
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