【作者】 刘方；

【导师】 夏文蓉；

【作者基本信息】 南京大学 ， 新闻学， 2018， 硕士

【摘要】 本文聚焦农村男方婚姻支付中的青年传播实践,利用质性研究中的个案访谈法,试图通过青年与“个人”、“家庭”和“社会”的互动,观察农村的男方婚姻支付在“微观视角”下的传播形态。本文从人际传播的视角,借助关系传播和冲突管理的相关理论,对L镇11个典型的研究个案进行分析和解读,并重点考察了在当前农村男方婚姻支付问题愈演愈烈的背景之下,当事青年是如何利用一系列的沟通与说服策略来缓解自己的婚姻压力。主要探讨了彩礼协商中,青年沟通策略的具体实施及其“成功”与“失败”的前因后果。研究发现,青年协商成功时,使用的策略有“帮腔”“顺从”、“妥协”、“威胁”、“迂回”、“被信任”、“讨价还价”、“合谋”。协商失败时,使用的策略有“帮腔”、“拖”、“抗争”、“讨价还价”。其中“帮腔”和“讨价还价”同时出现在协商成功和失败两种情形里。此外,当一种策略不凑效时,青年也会联合使用多种策略,努力用自己的沟通策略解决问题。最后,笔者通过对11位青年的彩礼议价策略进行分析后得出,青年日益取代父母在婚姻缔结中的部分角色,成为婚姻缔结中的重要参与者;男方的“人力资本”在女方的眼中,绝非一个“定量”,而是一个“因人因时”的“变量”;在彩礼议价中,“规矩”是一个“随取随用”的“实用性”的工具,依着“父母”的需求扮演着各种及时的角色;青年竭尽所能,使用各种沟通策略来促成彩礼协商的成功,努力的去调适内心的焦虑。更多还原

【Abstract】 This paper focuses on the youth communication practice in rural men’s marital payment,and uses the case interview method in qualitative research to try to observe rural men’s marital payment and the "micro perspective" of the spread of the process through the interaction between youth and "individual","family" and "society".This article analyzes and interprets 11 typical research cases in L town.From the perspective of interpersonal communication,based on the related theory of relationship communication and conflict management.It focuses on examining how,under the current background of the increasing problem of marriage payment for rural men,the young people are using a series of communication and persuasion strategies to ease their marriage pressure.It also mainly discusses the concrete implementation of youth communication strategies and the causes and consequences of "success" and"failure" in the negotiation of brides and grooms.The study found that When the youth negotiations are successful,the strategies used include "helping the chamber","obeying","compromising","threat","deviousness","trusted","bargaining",and "collusion".When the negotiation fails,the strategies used are "helping the chamber","dragging","resisting",and"bargaining." Among them,the "assistant cavity" and "bargaining" appear in both the success and failure of the negotiation.In addition,when a strategy is unsuccessful,young people will also use multiple strategies together to try to solve problems with their own communication strategies.Finally,after analyzing 11 young people’s bargaining tactics,the author concludes that young people are increasingly replacing some of the roles of parents in marriage and become important participants in marriage;The man’s "human capital"in the woman’s eyes is by no means a "quantitative",but a "variable" of "caused by man";In the bargaining ceremony,"regulations" are a "practical" tool for "acquisition and use," and play a variety of timely roles according to the needs of "parents";The young people do their best to use various communication strategies to promote the success of the bride-to-child negotiation and to try to adjust their inner anxiety.更多还原