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V公司绩效考核指标体系改进研究

A Study on the Improvement of the Index System of Performance Appraisal for the V Company

【作者】 董维杰

【导师】 郭文臣;

【作者基本信息】 大连理工大学 , 工商管理(专业学位), 2015, 硕士

【摘要】 绩效考核是企业为实现经营目的,运用特定的标准和考核指标,对员工规定时间段内完成的指定任务及工作成果所作出价值判断的过程。建立有效的绩效考核指标体系,能够将企业的战略目标得到发展。虽然是一个持续改进的过程,通过绩效考核指标达成过程中发现的问题进行诊断研究,并找到解决问题的方法。通过改进绩效考核指标体系,使考核指标更有针对性及可操作性,促进企业的快速发展及实现企业的战略目标。本文针对V公司近半年收入规模及绩效考核达成情况,发现两个发展不均衡及一个绩效考核指标短板。两个发展不均衡指iPhone与非iPhone产品发展不均衡、社会渠道与自有渠道发展不均衡,一个绩效考核指标短板是指在绩效考核指标体系中的过程类考核指标有一项为平台有效客户数的达成不理想。从而针对现行的绩效考核指标体系进行研究改进,通过省级分公司绩效考核指标达成结果及省内各地市分公司绩效考核结果进行数据分析,并结合问卷调查法、访谈法针对问题进行进一步分析,找到急需解决的问题点,进而对V公司现行的绩效考核指标体系进行改进,提出较适合V公司当前规模发展需要的关键绩效考核指标、保障措施及建立绩效考核结果反馈机制,通过制定新的绩效考核指标,引导省内各地市分公司努力专攻的方向,促进V公司整体业绩达成。希望本文研究成果能为V公司业绩达成提供切实参考依据与帮助,并为V公司总部及其他省分公司提供借鉴依据。

【Abstract】 Performance appraisal means that the enterprises, in order to achieve the desired objectives of the operation, use the specific criteria and indicators to make a value judgment process of specified tasks and achievements for the staff within the stipulated time period. The establishment of effective performance appraisal index system will develop the strategic goal of the enterprise. While it must be a process of continuous improvement, through the performance appraisal index process, to discover and diagnose the problems and to find approaches to solve the problems. By improving the performance appraisal index system, the indexes will become more targeted and operable, so as to promote the rapid development of enterprises and to achieve the enterprise’s strategic objectives.In this paper, according to the size of the income and performance appraisal of the V Company in the past six months, it has been found that there are two unbalanced development and a "shorter board" from the performance appraisal indexes. Two unbalanced development refers to the development of iPhone and non-iPhone products is not balanced; and the development of social channels and self-owned channels is not balanced. A "shorter board" from performance appraisal indexes refers to that one of the process indexes named "numbers of effective platform customers" is not ideal in the performance appraisal index system. Therefore, we need to study the current performance appraisal index system, by using the data analysis of the results of the performance appraisal index both from the provincial branch companies and city branch companies, combined with questionnaire survey and interview methods to make further analysis of the problem, in order to find the problems need to be solved. Then to improve the performance appraisal index system of the V Company, a series of key performance appraisal indexes more suitable for the current scale of the development needs, the safeguard measures and the establishment of performance appraisal result feedback mechanism will be given. Through the establishment of a new performance appraisal index, we will guide the provincial and the city branch companies to specialize in a direction and promote the overall performance of the V Company.1 hope this research can provide a practical reference and help for the V Company’s performance, and provide reference for the Headquarters of V Company and other provincial companies as well.

  • 【分类号】F272.92
  • 【被引频次】2
  • 【下载频次】116
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