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新媒体环境下大学生价值取向研究

College Students’ Value Orientation Research under The New Media Environment

【作者】 田野

【导师】 李林英;

【作者基本信息】 北京理工大学 , 马克思主义理论, 2015, 硕士

【摘要】 自1995年5月互联网进入中国,仅二十年间以互联网、手机等移动终端为代表的新媒体已运用到人们生活的方方面面。尤其是伴随着互联网成长的95后大学生,其价值取向、生活方式、思维习惯都深深烙下新媒体的印痕。面对大学生价值取向的日益变化,分析他们价值取向的现状及成因,是在新媒体技术迅猛发展的背景下高校开展社会主义核心价值观教育的前提条件,也是大学生个体价值观教育研究的重要问题。本文在马克思的实践哲学理论指导下,以新媒体环境视域下的95后大学生价值取向为研究对象展开研究。在对学术界前期成果与相关理论整理的基础上,运用访谈法、问卷调查法对北京市三所大学900名95后大学生的价值取向及受新媒体环境影响的情况进行调查。在了解大学生价值取向现状之后,文章从大学生价值取向形成的内在机制与新媒体环境带来的外在影响分析了大学生价值取向特点及困惑的成因。最后提出要引导大学生价值取向朝良性发展,需要在新媒体环境建设、学校教育改善、大学生自身努力方面下功夫,从而使大学生价值取向发展保持协调与平衡,以符合社会期望。通过研究得出以下结论:第一,以互联网、移动终端为代表的新媒体深刻影响了95后大学生的思维方式、学习方式、生活方式。第二,大学生的价值取向应在理性维度与价值维度之间保持一定平衡,其价值选择的养成应与社会主义核心价值观保持高度一致。第三,当前大学生价值取向整体状况良好,但在一些方面仍存在突出问题,如政治信仰困惑、观念知行脱节、双重评价标准等。第四,新媒体环境对大学生价值取向形成具有双重影响,表现在:信息消费的变量与民主凸显、社会虚拟化发展趋势加剧、社交与学习方式的改变。第五,要在新媒体发展与大学生价值取向养成中保持辩证统一,构建以下引导路径:加强新媒体建设与管理,优化大学生生存环境;构建媒介素养教育体系,更新思政教育内容方法;明辨个体间的矛盾关系,自觉践行核心价值观念。

【Abstract】 In May 1995, the Internet was introduced to China. Within in only twenty years, new media of various forms is applied in daily life through mobile devices. College students born after 1995, in particular, are influenced by the growing of internet, which is reflected from their value orientations, life style and thinking habits. To analysis the ever changing value orientation of college students, the status quo and the root causes are the prerequisite for the education of socialism core values and the individual value education in high schools.Guided by Marx’s theory of practical philosophy, this thesis studies the value orientation of college students born after 1995. Based on the review of the precious research and theoretical results, the author analyzes the value orientation of 900 college students born after 1995 from three universities in Beijing through the method of interview and questionnaire. The author also discusses about how they are affected by the new media environment. With an insight into the status quo of the value orientation of college students and external influence of new media environment, the author analyzes the causes for the features and confusion of value orientation of college students. In the end, the author advocates that in order to provide guidance to college students for the virtuous development of their value orientation, efforts should be made in the construction of new media environment, the improvement of education quality, and the self-development of college students, so as to keep the value orientation of college students in harmony and balance,and meet the social expectations.Research draws the following conclusions: First,the new media of various forms has affected the way of thinking,learning,lifestyle of college students born after 1995 through the internet and mobile devices. Second, The value orientation of college students should keep a certain balance between the rational and value dimensions, and the formation of the value choice should be consistent with the socialist core values. Third, the value orientation of college students is in good condition as a whole, but in some ways there are still outstanding issues, as confused political beliefs, lack of practice, double standard and so on. Fourth, the new media environment has a dual impact on the formation of the value orientation of college students,which shows in : the highlight of variables and democracy in information consumption, the development of social virtualization trends, changes in social contact and learning. Fifth, keep the dialectical unity in the new media development and the value orientation of university students,and build the following guidance: Strengthen the construction and management of new media to provide a better environment;Build the education system of media literacy and update the methods and content of Ideological and Political Education; Discriminate contradictory relationship between individuals and practice core values.

【关键词】 新媒体大学生价值取向
【Key words】 The new mediaCollege studentsValue orientation
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