【作者】 姚远；

【导师】 陈超；

【作者基本信息】 南京农业大学 ， 工商管理， 2014， 硕士

【摘要】 连锁超市业态以及现代物流、订单管理手段为居民的物质消费带来了便利性,随着我国居民可支配收入的不断提高,全面消费正在由满足基本的生活需求向物质享受型转变。在这个信息化技术迅速发展的今天,以互联网技术为基础的现代物流管理体系几乎渗透到了人类生产生活的各个方面,而对于大型连锁超市企业来讲,中国无疑是全球消费市场中最为耀眼的明星。中国市场飞速发展的消费能力,使得中国具备了取代美国成为全球第一大连锁消费市场的潜力。无论是跨国公司抑或是本土企业,都将中国市场重要性提升至公司战略性高度,希冀能够借助现代物流订单管理方式在这个庞大市场中占据一席之地。作为整个连锁商业的主要流通环节,物流订单管理的重要性不言而喻。传统意义上的物流订单管理包含了由订单需求分析到最终产品上架中间的所有环节。现代信息技术和物流管理技术的飞速发展不仅促使连锁超市管理效率得到极大提升,也为超市物流订单管理体系的创新提供了前所未有的机遇。本文在查阅了大量国内外有关物流订单管理及创新的研究文献,通过对华润苏果进行调查分析,发现其在物流订单管理中存在的问题,结合订单管理优化所采用的业务流程重组理论,对华润苏果的物流订单管理进行了业务流程重组,并提出了具体的实施办法,并给出了评估的相关方法,以期能够为华润苏果进行物流业务重组,提升企业竞争力提供理论帮助。更多还原

【Abstract】 Supermarket chains and modern logistics, order management means that brings convenience for the residents of the material consumption, along with our country the disposable income of residents has been increasing, overall consumption is by meeting the basic needs of life to material enjoyment type. Today, modern logistics management system based on the Internet technology into almost every aspect of human life and production, while for large supermarket chain enterprises, China is undoubtedly the star for the global consumer market. The rapid development of China market consumption capacity, the China has replaced America and become the global first Dalian lock potential consumer market. Whether the Multi-National Corporation or local enterprises, will enhance the China market importance to strategic height, hoping to use modern logistics order management ways to occupy a space for one person in this huge market.As the main circulation links of the chain business, it is self-evident importance of logistics order management. Logistics order management in the traditional sense, contains all the links of the orders to the final products on the shelves by the middle. The rapid development of modern information technology and logistics management technology can not only promote the supermarket chain management efficiency is greatly improved, also provides a hitherto unknown opportunities for the innovation of the supermarket logistics order management system.This paper reviewed a large number of domestic and foreign related management and innovative logistics order research literature, based on the investigation and analysis of SUGUO, find the existing problems in the logistics order management, order management optimization combined with the business process reengineering theory, logistics order management of SUGUO are business process reengineering, and puts forward the measures for the implementation of concrete, and gives the methods of evaluation, with a view to SUGUO logistics business restructuring, enhance the competitiveness of enterprises to provide theoretical help.更多还原