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基于提升核心能力的汽车企业BPO评价模型研究

Study on BPO Evaluation Model of Auto-Enterprise Based on Promoting the Core Competence

【作者】 李慧

【导师】 符全胜;

【作者基本信息】 华东师范大学 , 企业管理, 2015, 硕士

【摘要】 2015年中国经济进入发展新周期,汽车产业作为国民经济的传统支柱产业依然不可撼动,是经济实现可持续增长的重要力量。然而,我国汽车制造业较世界先进水平的差距仍然明显,如何提高我国汽车企业的核心竞争能力一直是重要课题。BPO(业务流程外包)是提升汽车企业核心能力的重要途径之一。核心能力主要构成要素有创新要素,生产制造要素,组织管理能力要素,企业文化要素和战略管理要素。一方面汽车企业为提升各要素竞争力而选择BPO外包,另一方面BPO通过关键要素的路径促进核心业务形成,培育企业核心能力,形成BPO对核心能力的作用机制。基于核心能力理论,论文建立由五个维度三个层级指标构成的汽车企业BPO评价指标体系,运用层次分析法进行各级指标权重确认,运用模糊综合评价法建立数学模型,进行定量与定性研究。论文第五章选取一家汽车企业进行实证分析,并阐述评价结果产生的原因,验证评价模型指导性与可行性。主要结论:第一,BPO能力越强,对提升汽车企业核心能力作用越大,但不起决定性作用。第二,BPO评价模型具有现实指导意义,汽车企业可以依据综合评价的数据和赋分,对BPO服务外包商做出推广,优化,整改,更换供应商或企业自制的决策。第三,提出培育BPO核心能力的建议。提高汽车企业BPO管控能力,加深BPO对汽车企业核心能力发挥作用的程度。基于汽车企业核心能力差异性,不能简单模仿和过分依赖跨国汽车集团外包模式。今后结合“新常态”下汽车产业现状,探索适合我国本土汽车企业特点的BPO理论体系,探索BPO新市场新模式。

【Abstract】 Chinese economic development has entered into a new period since 2015. Automobile industry, as a traditional pillar industry of national economy, is stillunshakable and become an important power for realizing sustainable growth of economy. However, the gap between our country’s automobile industry and international advanced level is obvious and how to improve the core competence of Chinese automobile industry is always a significant topic.BPO (Business Process Outsourcing) is one of the important ways for promoting core capability of automobile enterprises. The main inscapes of core competence are innovative inspiration, management, manufacturing, corporate culture as well asstrategic management. On the one hand, automobile enterprises select BPO outsourcing to improve each element’s competitiveness; on the other hand, through the path of key elements, BPO promotes the formation of core business, cultivates core capability of enterprise and forms action mechanism of BPO on core competence.Based on the theory of core competence, this article established BPO evaluation index system of automobile enterprise that consists of five dimensions and three-hierarchy indicators. It confirmed the index balance of all levels through analytichierarchy process, built up mathematical model by using fuzzy comprehensive evaluation and conducted quantitative as well as qualitative analysis of BPO project’s core competence. The fifth chapter in this article empirically analyzed an automobile enterprise, elaborated causes of the evaluation result and verified the guidance as well as feasibility of evaluation model.Main conclusions:Firstly, the stronger the BPO is, the greater its effect on promoting the core competence of automobile enterprise will be, but not the decisive function. Secondly, BPO evaluation model has realistic guiding significance for automobile enterprise can make decision of promotion, optimizing, rectification, changing supplier or company self-produce on BPO outsourcing according to the data and points of comprehensive evaluation. Thirdly, put forward suggestions for cultivating BPO core competence; improve automobile enterprise’s management and control ability of BPO as well as deepen the degree of its function on the core competence of automobile enterprise.According to the differences of automobile enterprise’s core competence, it is not advisable to simply imitate or excessively depend on the subcontract mode of transnational automobile group. Under the background of "New Normalcy", the research direction in the future is, to explore a BPO theory system that is suitable for Chinese local automobile enterprise and new market as well as new mode of BPO.

  • 【分类号】F426.471;F274
  • 【被引频次】1
  • 【下载频次】80
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