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N银行竞争力研究

Study on Competitive Strength of Bank of Nanchang

【作者】 陈江

【导师】 黄新建;

【作者基本信息】 南昌大学 , 工商管理(专业学位), 2013, 硕士

【摘要】 本文根据企业竞争力理论和已有的对商业银行竞争力研究的成果,运用CAMELS评级方法,对N银行竞争力进行了比较分析,在此基础上,结合N银行所面临的竞争环境,对如何提高N银行竞争力提出了建议。本文认为,本文本文根据企业竞争力理论和已有的对商业银行竞争力研究的成果,运用CAMELS评级方法,对N银行竞争力进行了比较分析,在此基础上,结合N银行所面临的竞争环境,对如何提高N银行竞争力提出了建议。本文认为:第一,N银行建立以来,得到了迅速的发展,竞争力明显上升,与其他同类型的城市商业银行比较,具有一定的市场竞争力。第二,N银行未来的发展既面临良好的机遇和优势,但也存在一定的挑战。第三,N银行在未来的发展中要不断提高市场竞争力,必须要通过各种途径,扩充资本金,尤其要加快上市的步伐;同时要进一步明确市场定位,加强战略管理和实践;还要加快管理转型步伐,不断提升议价能力,积极应对利率市场化挑战;提高人力资源管理,完善激励机制;强化风险管理机制,切实守住风险管控底线,严防不良贷款的反弹。全面提升金融服务质效,加快科技系统建设,应对同业竞争。加快业务转型,突出本行特色,提升竞争力。

【Abstract】 Based on the theory of enterprise competitiveness and results of research on commercial banks’ competitiveness, using CAMELS rating methodology, this article carried out a comparative analysis of the competitive strength of Bank of Nanchang.On this basis, combined with the competitive environment faced by Bank of Nanchang,we made some recommendations on how to improve the bank’s competitive strength.First, since the establishment of Bank of Nanchang, it developed rapidly and its competitive strength increased significantly.Compared with other types of urban commercial banks,it has obtained a certain competitive strength in the market.Second, the future development of Bank of Nanchang is faced with both good opportunities and advantages, but there are also some challenges.Third, Bank of Nanchang should improve its market competitive strength constantly in the future development,and go through a variety of means to expand its capital, in particular, to speed up the pace of listing.At the same time, the bank should further a clear market positioning,and strengthen strategic management and practice. In addition, the bank should accelerate the pace of managemental transformation, improve bargaining power and respond to the challenges presented by the interest rate market actively.Improving the human resources management and the incentive mechanism, strengthening the risk managemental mechanism, holding on the bottom line of the risk management and taking strict precautions against the rebounding of non-performing loans are also important.To enhance the quality and efficiency of financial services, speed up the construction of systems, cope with the competition, accelerate business transformation, highlight the characteristics of the bank and to enhance competitive strength are useful strategies.

  • 【网络出版投稿人】 南昌大学
  • 【网络出版年期】2014年 02期
  • 【分类号】F832.33
  • 【被引频次】2
  • 【下载频次】164
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