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贴牌生产中的商标侵权问题研究

The Research of the Trademark Infringement of OEM

【作者】 张青

【导师】 周莳文;

【作者基本信息】 华南理工大学 , 法律(专业学位), 2013, 硕士

【摘要】 随着涉外贴牌生产在我国的发展,与之相关的商标侵权纠纷也日趋增多。在一些领域,甚至出现了贴牌生产厂商构成商标侵权的新型案件,其典型的情形为:在贴牌生产过程中,如果贴牌产品上附着的相同或近似商标,已经在国内被他人在相同或类似商品上进行注册,那么贴牌生产厂商往往会受到国内注册商标权人提起的商标侵权指控。对贴牌生产厂商的这种行为是否构成商标侵权,我国的理论界和实务界产生了很大的争议。这种状况,已经在很大程度上困扰了我国贴牌生产产业的发展。针对于此,本文进行了深入的理论分析,并在此基础上提出了自己的观点。本文除绪论和结论以外分为以下四章:第一章通过两个判决相反的案例引出目前对贴牌生产是否构成侵权这一问题存在的两种不同观点,并指出双方争议的焦点,以及争议产生的内在原因与外在原因;第二章简述了贴牌生产的概念及其法律性质;第三章,着重分析商标法上“使用”这一概念,并从混淆可能性原则的引入、利益平衡两个角度入手,分析贴牌生产不构成对国内商标专用权的侵犯;第四章,针对我国法律的滞后和缺失,提出完善想关法律法规的立法建议,以及国内企业在双重困境下如何防范风险,以期对国内企业的发展有所助益。

【Abstract】 Disputes on the infringement of trademark associated with the foreign OEM have beanincreasing during these years,with the foreign OEM’s development in our country. In somefield, new type cases of trademark-infringement by OEM even appears, the typical situationof which as follows: if the trademark, that belongs to the principal and is affixed to the OEMproducts by OEM manufacturer, is identical with the trademark registered in China by thethird party or similar to, the OEM manufacturer may be sued by the third party for theinfringement of trade mark. There was a wide gap of viewpoint, not only in academia but alsoin practice, on the question wether the OEM manufacturer infringes the trademark of the thirdparty in that condition.This situation, to some extent have obstructed the development ofOEM in this country. To this question, in this thesis we analyze the issue deeply in theory, andthen put forward my own viewpoints.This thesis is composed of the preface,4chapters and the conclusion. In the first chapter,we depict two different standpoints on the question wether OEM constitutes a infringement oftrade mark by presenting two cases end up with completely opposite judgments. Besides, weindicate the arguments between those two, and the internal and external reasons bring thosetwo to such arguments. Then, we narrate the conception and legal character of OEM in thenext chapter. In chapter3, after analyzing the conception “use” within the brand law, we argue,taking the introduction of the principles likelihood of confusion and interest balance intoaccount, OEM not constitute a infringement to domestic exclusive use of brand. Based onaforementioned depiction, we bravely advance some legislative proposals to amelioratecurrent brand law with aforesaid lags and defects. At the same time, we, with the best ofintentions, advise domestic manufacturers expertise to control the risk in this dilemma.

  • 【分类号】D923.43
  • 【被引频次】1
  • 【下载频次】384
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