【作者】 徐敏；

【导师】 辛立国；

【作者基本信息】 山东大学 ， 工商管理， 2012， 硕士

【摘要】 中小企业是推动县域经济发展,构造市场经济主体,促进社会稳定的重要支柱。特别是当前,在确保国民经济适度增长、缓解就业压力、优化产业结构等方面,中小企业发挥着越来越重要的作用。而单县的中小企业,由于自身规模小、产品档次低、信息化管理方式落后、自我发展能力差,在发展中暴露出过于分散投资、追求多元化、人才短缺、融资困难等问题,严重制约了地区经济和中小企业自身的发展。在以“转方式、调结构”为主题的新一轮发展大潮中和山东省委、省政府提出打造“鲁苏豫皖交界地区科学发展高地”的历史机遇下,如何构建单县中小企业的核心竞争力,确立单县中小企业发展优势,在“做大、做强、做精、做优、做专”之间该如何取舍就成了迫在眉睫的问题。本文直面单县中小企业新一轮发展需要解答的现实课题,从问题的提出、分析、解决三个层次展开研究。第一章介绍研究的背景和必要性,给出本论文的应用价值,并介绍本文所使用的分析工具；第二章阐述中小企业的概念、界定以及本文所需要的相关理论综述；第三章介绍单县中小企业发展历程、现状,对单县中小企业发展环境进行SOWT分析；第四章根据调查研究判断,对单县中小企业分行业进行定量分析,提出了单县中小企业发展应遵循主导产业优先发展和小企业灵活发展的战略模式,最后从政府扶持和企业自身建设两个方面论述单县中小企业突破瓶颈制约的对策建议。战略联盟理论,企业集群理论,企业核心竞争力理论是本文研究的理论依据,中小企业发展瓶颈因素和战略对策两者之间的内在对应是本文研究的逻辑思路,理论联系实际、实事求是、因地制宜是本文研究的思想方法,对单县中小企业发展新一轮发展提出更具现实针对性,更富战略创新的战略对策是本文研究的目的。更多还原

【Abstract】 Small and medium-sized Enterprises (SMEs) are dominating backbones in promoting the development of county-economy, constructing market-oriented economy and maintaining social stability. Especially, currently they are also playing an increasingly important role in ensuring a moderate development of domestic economy, relieving the pressure of employment and optimizing/upgrading the industrial structures now days. However, limited by their disadvantages including small scale, low-grade products, outdated computerized management and disability in ego-development, SEMs in Shan Xian County encounter many problems in their development, such as over-dispersive investment in the pursuit of diversification, talent-shortage and difficulties in financing. This situation has severely restricted the growth of regional economy and the self-development of SMEs. In the new round of developing tide themed as "Change the way, Adjust the structure" and the historical moment when Province Committee and Government proposes to forge "the scientific highland in the border regions of four provinces", it becomes extremely urgent to figure out how to construct the core competitiveness and establish the advantages of the SMEs plants in Shan Xian county, and how to choose between "Be bigger, Be stronger, Be proficient, Be excellent and Be unique".In this context, this paper is targeted at the realistic subjects that need to be answered in the new round of development of SMEs in Shan Xian County. The investigations are carried out in three levels, that are, proposing the problems, analyzing the problems and solving the problems. More specifically, the first chapter presents the background, necessity and application valve of this study, and the analysis tools employed in this research are also introduced; In the second chapter, we illustrate the concept and definition of the SMEs, and review the theories relevant with this paper; In the third chapter, the introductions on the developing history and current situation of the SEMs in Shan Xian County are given. Furthermore, we also conduct SOWT analysis to the developing environments of the SMEs; In the fourth chapter, according to investigations and judgments in this research, we implement quantitative analysis to the SMES in Shan Xian County, and propose the Strategic developing mode:prior development for leading industry and flexible development for the SMEs. Finally, the counter measures and suggestions for the SMEs to break through their bottlenecks from two aspects:the government support and self-building of enterprises.In Summary, the Strategic alliance theory, the enterprise clusters theory and the enterprise core competitiveness theory are the theoretical basis of the research in this paper; the internal correlation between the development bottleneck factors and strategic counter measures of the SMEs is logic idea in this paper; Theory with practice, seeking truth from facts and adjusting measures to local conditions are the thought method of this study; in the new round development proposing strategic countermeasures with more practical relevance and innovation concepts for the SMEs in Shan Xian County in the new developing round is the target of this paper.更多还原