【作者】 陈莉；

【导师】 欧绍华；

【作者基本信息】 湖南工业大学 ， 企业管理， 2009， 硕士

【摘要】 随着社会经济的发展和科学技术的进步,企业文化所起的作用日益突出。20世纪90年代以来,电信行业的经营环境发生了重大变化。政企分开、邮电分营、电信重组、技术进步、以及市场竞争的日益加剧等,都要求电信企业文化重塑企业文化。因此,尽快提高湖南电信企业管理水平,增强湖南电信在通信行业竞争力已经成为刻不容缓的课题。以企业文化理念为代表的文化管理方式是当代管理学理论的重大突破,众多企业的成功经验证明：建设优秀的企业文化是企业发展的必经之路。本文结合湖南电信企业的实际问题,认为应及时更新管理理念,大力建设适应湖南电信企业特点的企业文化。文章首先阐述了中国电信与湖南电信的发展历程,随后对湖南电信企业文化的现状加以分析,主要从员工流失、建设学习型组织的必要性、服务型企业文化的建设有待加强三个方面进行分析。文章论述了湖南电信企业文化的特点,对现有企业文化进行分析,针对当前存在的问题提出了重塑湖南电信企业文化的具体方法——建立“高承诺组织”、学习型组织与企业文化、完善服务型企业文化的具体措施。更多还原

【Abstract】 With economic developing in high speed, the international telecommunications compete is becoming more and more intense.After entering the WTO, China is going to open its telecommunications marks, and Chinese telecommunications trade will face to grim circumstances, that is, foreign enterprises are getting stronger by their powerful technology and management, but Chinese enterprises are in poor situations in international market because of their under-developed management so that those firms lack of compete capability.The cultural management on which is representative by the theory of enterprise civilization is a great break of modern management theory. Los of enterprises have proved with their success that construct excellent enterprise civilization is absolutely necessary. First, this article explains the development of China telecom and Human telecommunication.Then, it analyzes the current enterprise culture of Human telecom and raises the cause of reshaping it which is mainly from the staffs’ loss, establishing-oriented organization,the construction of enterprise service culture.This paper discusses the characteristic of Human telecom’s enterprise culture.It analyzes the current enterprise culture.更多还原