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情景喜剧热播之因探究

On the Causes of Sitcom Hit

【作者】 王瑞

【导师】 姚宝瑄;

【作者基本信息】 山西大学 , 广播电视艺术学, 2010, 硕士

【副题名】中国电视剧类型研究之一

【摘要】 上世纪八十年代末九十年代初,一部名叫《成长的烦恼》的美国电视系列剧登陆了中国屏幕,引起了中国观众极大的关注。它以一个普通的美国中产阶级家庭为叙事对象,幽默的展现了这家人轻松愉快的日常生活的同时,也为我们展示了物质生活相对优越的美国家庭环境,但我们对电视剧播出时传来的阵阵笑声感到奇怪甚至有些异样。直到1993年,《我爱我家》的出现,这种被称为“情景喜剧”的新型电视剧类型被正式引入中国。它以生活在繁华都市中的普通百姓为主要人物,以他们生活、工作的一个或多个场所为主要场景,用诙谐幽默的方式,实录和贴切的展现了普通百姓一定时期内的生活常态。在经历了诞生之初短暂的低潮期后,中国情景喜剧一发不可收拾,山呼海啸般的席卷了中国的屏幕。从开山之作《我爱我家》善意调侃、犀利讽刺的风格,到如今《武林外传》对流行语言和网络文化的借鉴吸纳,情景喜剧可谓一直占据着电视频道的黄金时间,而《家有儿女》更是在掀起一波波收视热潮的同时,先后获得了第26届电视剧飞天奖少儿电视剧一等奖、“五个一工程”奖优秀电视剧奖、第7届中国电视金鹰节最佳少儿电视剧奖等重要奖项。中国情景喜剧诞生了近二十年,也在中国的屏幕上热播了十多年,并屡获大奖甚至政府奖项,隐藏其后的原因何在呢?作为中国电视剧类型系列研究之一,本文将主要侧重于中国电视剧类型中情景喜剧的收视现状研究。从情景喜剧的发展脉络、创作规律、生产机制以及观众接受心理等方面进行分析,以情景喜剧的成功作品《家有儿女》、《武林外传》等作品为个案,总结这些作品成功的经验及隐藏其后的规律,从而探究中国情景喜剧热播的内外因素。本文共分为以下几个部分:第一部分梳理中国情景喜剧的发展脉络。在这一部分中,将探源情景喜剧的诞生,透析情景喜剧的基本模式,并追溯情景喜剧的本土化改造历程。第二部分进入文章的主体。这一部分主要从情景喜剧的城市与方言、生成空间等创作规律入手进行深入的研究,并以《家有儿女》为具体个案,进行重点剖析,运用传播学中“使用与满足”的理论,对其热播的内外因素做出具体的分析论证。第三部分是文章的重点。从商业化市场机制的背景下,分别从情景喜剧的生产、传播与接受等方面入手,研究情景喜剧的热播原因,并运用后现代理论中“解构与建构”的理论,对热播剧《武林外传》进行详尽的个案分析。最后为结语,梳理全文观点,总结归纳,得出结论,并对中国情景喜剧的发展前景做出前瞻。

【Abstract】 In the late 1980s and early 1990s, an American television serials called Growing Pains landed in Chinese telescreen, which arose widely attention. Based on the stories of an ordinary American middle-class family, it not only humorously shows us the pleasant daily life of this family, but also demonstrates a relatively superior family environment in America. However, most of us then felt odd even abnormal to the laughter from the broadcast.Until 1993, after the emerge of I Love My Family, this new type of teleplay called "situation comedy" was formally introduced into China. Based on the ordinary people who live in the bustling city as the principle characters and the places where they live and work as the main scenes, by humorous tactics, this sitcom faithfully shows us the normal life of common people during a certain period in China. Having experienced a low tide period at the beginning, Chinese sitcom bursts away. From the first one I Love My Family with a style of well-intentioned ridicule and sharp irony to nowadays My Own Swordman with the reference from buzz words and cyberculture, it may be said that sitcom always occupies the television during the prime time. While the upsurge of I Love My Family was going on the television, it began to gain a lot of prize, such as the winner of Children’s TV on the 26th Flying TV Awards, Outstanding TV Prize on the national prize of "Five-One Project", Award for Best Children’s TV on the 7th China TV Golden Eagle Festival.It is nearly twenty years since the birth of Chinese sitcom and the hit of it lasts almost more than ten years, more over, it frequently wins prize even form the government, so what’s the reason for them? As one type of series study on Chinese teleplay, this thesis will focus on the study of ratings status of sitcom. Making an analysis from the viewpoint of development context, composing rules, production mechanism and acceptance psychology of audiences, I will sum up the successful experience and concealed rules with the case studies of successful works like Home with Kids and My Own Swordman, then will explore the internal and external factors of the Chinese sitcom hit.The article can be divided into the following parts:Part one analyses the development context of Chinese sitcom. In this part, I will explore the source of naissance, dialyse the fundamental model and cast back the history of transformation for localization.Part two is the body of this article. In this part, I will make profound study on the composing rules of city melter, dialects and spanning space. Meanwhile, to take Home with Kids for an example, I will apply the "usage and satisfaction" theory in communication to analyse and demonstrate the internal and external factors of the sitcom hit.Part three is the focus of the article. Basing on the background of commercial market mechanisms, I will start with learning the production, transmission and reception of sitcom, look out the causes of this hit, then use "destruction and construction" theory in postmodern theory to fully analyse the sitcom My Own Swordman.The ending is the conclusion. I will sum up the views and make the prospect of Chinese sitcom development.

  • 【网络出版投稿人】 山西大学
  • 【网络出版年期】2011年 03期
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