危机传播观念与公众心理：危机报道的双重制衡

【作者】 韩净；

【导师】 郑亚楠；

【作者基本信息】 黑龙江大学 ， 新闻学， 2007， 硕士

【摘要】 危机传播观念与公众心理，作为危机报道的双重制衡，有利于化解危机，将危机向良好的方向转化，实现“相互牵制、求得平衡”的目标。然而，社会转型期新闻媒体在重大突发公共事件中的失语与失实，凸显了政府危机传播观念对危机报道的负面影响，以及新闻媒体对公众心理关照的缺失。因而，危机报道的双重制衡常常处于失衡状态。从综合因素考虑，危机传播观念对危机报道的制约是有必要的，但政府应该以重构危机传播观念为前提，遵循危机传播的规律，给予新闻媒体舆论监督的自主空间。事实已经证明，及时准确、全面客观的危机报道可以消解谣言和公众的恐慌心理，有效地协调公众、政府和媒体三方在突发公共事件中的关系。更多还原

【Abstract】 The concept of crisis communication and public psychology, serving as thedouble checks and balances of crisis report, help the crisis take a favorable turn, andachieve a balance by the mutual constraints. However, the distortion of news mediafaced with major burst characteristic public event during the period of socialtransformation, reveals the negative effect of the concept of crisis communication fromgovernment and the absence of humanistic concerns of the news media. Therefore, thedouble checks and balances of crisis report are often in an out-of-balance state. From acomprehensive perspective, it is necessary for the crisis report to be regulated by theconcept of crisis communication; nevertheless, the government should, as aprerequisite, re-form the concept of crisis communication, conforming to the rules ofcrisis communication, and provide news media with an independent space for publicsupervision. It has been proved that timely, accurate, thorough and objective crisisreports are able to repel rumors and alleviate the public anxiety as well as efficientlyharmonize the relationship of the public, the government and news media in face ofburst characteristic public event.更多还原