【作者】 任小秀；

【导师】 张卫国；

【作者基本信息】 重庆大学 ， 企业管理， 2006， 硕士

【摘要】 社会资本是行动主体投资在社会关系中并希望在市场上得到回报的一种资源,企业的社会资本是企业拥有最重要的一种无形资源,正如林南所说的“关键不是你是谁,而是你认识谁”。在复杂的供应链网络中,供应链关系的管理是企业面临的一个难题,将供应链关系培育成社会资本,科学的管理和利用社会资本将使企业在激烈的竞争中脱颖而出。本文首先结合组织层次上的社会资本和供应链的特点建立了供应链社会资本的2SC分析模型,阐述了供应链社会资本的来源、内涵、特征和投资社会资本的成本与风险。本文的分析模型描述了供应链社会资本的形成来自社会关系的结构和内容,社会资本通过影响价值和竞争优势对组织绩效产生积极的作用,绩效的提高反过来又促进供应链社会资本的积累的良性循环过程,接着运用基于资源的企业理论(RBV),从资源角度分析社会资本作为一种竞争性资源,对供应链竞争优势的积极影响。在理论分析基础上提出了供应链社会资本、竞争优势和组织绩效间关系的假设。并通过问卷调查进行实证研究,本文采用SPSS11.5对小样本进行探索性因子分析,找出变量的因子结构,然后再通过大样本的可靠性检验和验证性因子分析,用LISREL8.7做结构方程模型的分析,得出社会资本对竞争优势和组织绩效有显著的正向影响的结论。并且,社会资本对竞争优势的影响大于对组织绩效的影响,社会资本作为一种资源,通过为供应链企业带来竞争优势从而提高组织绩效。最后对企业培育、积累和运用社会资本提出了建议。本文尝试从社会资本的新视角研究复杂的供应链网络关系,阐述了社会资本能促进供应链企业降低成本、促进质量的改善和敏捷性的提高,因而能为供应链带来竞争优势,为考察供应链关系和竞争优势提供了新的路径。实证部分中从社会资本的广度和深度两个方面测度社会资本,将对未来研究社会资本有借鉴意义。更多还原

【Abstract】 Social capital is the kind of resource which an actor invests in the social relations and wants to gain repayments. Enterprise social capita is one of the important intangible resources occupied by enterprises, as Nan lin said“the key is not who you are, but who you know”. The Management of supply chain relations is a challenge in the complicated supply chain network. The enterprise who can foster supply chain relations into social capital, manage and explore it effectively will win in the tough competition.Firstly ,this paper constructed 2SC( Supply Chain–Social Capital) analytic model by thinking of the firm level social capital and the characteristic of supply chain, expatiated on the origin, meaning and characteristic of the supply chain social capital , as well as the cost and risk of the investment in social capital. The model of this paper mainly foucus on the formation of SC ,the construct and content which came from social relationship.Social capital has positive effect on organizational performance(OP) by value and competitive advantage(CA) , then the enhance of OP promotes the healthy circle of the accumulation of SC. Further more, the study based on the RBV (Resource-Based enterprise View) theory, explored the positive effect of social capital as an competitive resource of the supply chain competitive advantage.The assumption about the relations of supply chain-social capital, CA and OP was proposed on the theory analysis. The empirical study was carried out by questionnaire. This paper analysed the pilot sample by the explored factor analysis (EFA) in order to find the factor construct of variables. After that we have the reliability analysis and confirmatory factor analysis (CFA) of the large sample, as well as the structural equation model (SEM) analysis by LISREL8.7.we have the conclusion that social capital has positive effect on CA and OP. SC has greater effect on CA than on OP, besides, SC as a resource can improve OP by creating CA for supply chain firms. Finally, we put up with some suggestions about how to cultivate, accumulate and use social capital in our firms.This paper tried to study the complicated supply chain network from the new point of view-social capital and discussed social capital can reduce cost, improve quality, enhance agility for supply chain firms, therefore it can bring competitive advantage. This may be a new way to explore the supply chain relations and competitive advantage. We measure social capital from two aspects: extent and depth, which may be a reference更多还原