【作者】 董亮；

【导师】 王挺之；

【作者基本信息】 四川大学 ， 旅游管理， 2006， 硕士

【摘要】 格式塔心理学是诞生于20世纪初的一门心理学流派，其主要观点是部分之和不等于整体，强调知觉经验的整体性。它的相关理论广泛地应用于绘画、建筑、教学等多个方面。旅游规划的过程实际上就是对旅游地旅游资源进行设计、开发以及整合的过程，其目的在于为旅游者创造一个完美的知觉经历和完整的审美体验。本文把格式塔心理学关于知觉经验和审美体验的相关理论作为切入点，以格式塔心理学的整体论、同型论和动力场论三大原理为理论依据，结合旅游规划过程中的具体实践，提出了一些关于旅游规划的新思路和新方法。更多还原

【Abstract】 Gestalt psychology was a prominent school of psychology founded in the beginning of the 20th century. The school’s major postulates were that the whole is greater than the sum of its parts, and that sensory experiences must be viewed in relation to all of an individual’s psychological characteristics rather than isolated as a chemical or neural response. Gestalt theory has been applied to various aspects of a wide range of fields, including painting, architecture, and education. The process of designing travel programs is actually the process of designing, organizing and integrating travel resources. The objective of such endeavors is to provide tourists with a perfect sensory experience and completed aesthetic experience. This article will discuss the nexus of Gestalt theory, theories of sensory experience, and theories of aesthetic experience. Special attention will be given to the three major theoretical underpinnings of Gestalt theory, i.e. grouping, isomorphism, and dynamic field. This is done in order to combine various aspects of the practice of travel planning, including developing travel resources, subject control, separation of functions, composition of scenery, and alternation between narrow and wilderness, and to further develop novel ways of thinking about travel program planning and related methodology.更多还原