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论现代企业竞争情报系统的构建与运作

【作者】 高春玲

【导师】 范并思;

【作者基本信息】 华东师范大学 , 情报学, 2004, 硕士

【摘要】 首先,文章介绍了竞争情报、竞争情报系统等相关理论,论述了现代企业竞争情报系统的特点,并指出了现代企业竞争情报系统的功能和作用。在此基础上,作者提出形成现代企业竞争情报系统的四大动力机制。同时,也详细讨论了国内外竞争情报系统的发展状况。 然后,文章给出了现代企业竞争情报系统总体架构模型。在已有理论及实践基础上,抛砖引玉,主要从eCIS构建与运作两方面来进行阐述,对eCIS不断进行创新和完善。 在论述“现代企业竞争情报系统构建与运行”观点时,笔者提出eCIS八大基石和“四大有机体”(CIS四大子系统)理论,即:二大硬件,四大保障,二大数据库,以及竞争情报收集子系统,竞争情报分析子系统,竞争情报评估子系统和竞争情报实施子系统。此外,在企业竞争情报系统运行时,笔者主张采用CIO机制,建立“学习型现代企业竞争情报系统”。 最后,文章就竞争情报系统未来发展趋势进行了论述。结语中,作者还就竞争情报系统在现代企业中的使用范围继续进行深入地探讨,提出“大企业竞争情报系统”观点。 除了引言和结语外,全文共分为五章,包括现代企业竞争情报系统概述、现代竞争情报系统国内外发展态势分析与评价、现代企业竞争情报系统构建与运作具体实施方案,以及未来企业竞争情报系统发展趋势。正文约3万8千字,图24,表4。

【Abstract】 First, the dissertation introduces the theory of competitive intelligence and competitive intelligence system, and discusses the character and function of current enterprise Competitive Intelligence System. Based on the general description of eCIS, the author puts forward the four driving force mechanism of Competitive Intelligence System. Furthermore, the condition of development of eCIS at home and abroad is discussed in detail.Then, the dissertation gives an overall plan model of eCIS. Based on the previous theory and practice, the author puts forward an innovative theory on .eCIS architecture and operation. The dissertation mainly discusses the theory from the point of architecture and operation of eCIS.On the discussion of architecture and operation of eCIS, the author puts forward eight-integrant theory and four-organism (four-subsystem) theory, namely, two hardwares, four guarantees, two databases, CI collection subsystem, CI analysis subsystem, CI evaluation subsystem and CI implementation subsystem.Furthermore, on the operation of eCIS, the author advocates the thought that CIO mechanism is adopted and "the Learning Competitive Intelligence System" is built.Finally, the dissertation explains the development trend of CIS. In the -epilogue, the author innovates the thought of "Macro-enterprise Competitive Intelligence SystenT(Macro-eCIS).In addition to the introduction and epilogue, the dissertation consists of five chapters: the general description of eCIS, the condition analysis and evaluation of development of current eCIS at home and abroad, the concrete implementation scheme of current eCIS architecture and operation, the development trend of eCIS in the future. 38,000 words, 28 charts and tables.

  • 【分类号】F270.7
  • 【被引频次】10
  • 【下载频次】857
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