中国汽车企业国际竞争力的研究

【作者】 王殿阳；

【导师】 肖洪钧；

【作者基本信息】 大连理工大学 ， 工商管理， 2003， 硕士

【摘要】 中国汽车企业的发展很大程度上是依赖于政府的保护政策，比如较高的关税壁垒与进口配额制，这种保护导致了汽车企业竞争力不足。加入WTO之后，随着保护政策的不断削弱，中国的汽车企业将逐渐暴露于国际竞争的大环境当中，竞争对手除老牌的汽车生产大国的汽车中国企业之外，还有诸如韩国等新兴汽车企业。由于中国汽车在国民经济中的重要地位，汽车企业的国际竞争力是否可以在国际竞争的环境下求得生存与发展，已成为关系国民经济发展重要问题。本文研究的目的就是要研究中国汽车企业的国际的竞争地位、形成原因、提升对策及前景展望。本文共分为三大部分：第一部分主要介绍本文的研究理论、方法及研究范围，第二部分主要研究中国汽车企业的国际竞争力的比较分析，第三部分主要研究提升中国汽车企业竞争地位对策及中国汽车企业发展的前景展望。 本文主要应用的理论依据为价值增值理论的延伸-----价值创造理论，主要应用的理论方法为价值链分析方法。在文章的写作中广泛应用各种社会科学研究方法，主要为比较分析方法、案例分析方法等等定性分析与定量分析相结合的方法。得出中国汽车企业总体竞争力处于不足的结论。并应用价值链分析方法得出提升中国汽车企业国际竞争力的对策。更多还原

【Abstract】 Owing to depending on too much on the industrial protecting policies by the government, such as the Tariff Barriers and Import Quota System, the Chinese automobile industry has inefficient competitive ability. After entering WTO, Chinese Automobile Manufacturing Enterprises will expose to the international competitive environment, competing not only with the traditional powerful automobile manufacturers in USA, Japan and Germany, but also with the emerging automobile manufacturers in Korea and Span. As the government of China has already confirmed that the industrial position of automobile as a very important one, the problem of whether the international competitive ability of Chinese automobile manufacturers possess of can enable them to survive and make further development in the international competitive environment, becomes more and more prominent. The thesis is divided into three parts, whose purpose is to study the international competitive status of Chinese automobile manufacturers, find affecting factors, suggest enhancing methods and forecast the prospect of these enterprises separately. The theoretical foundation of this thesis is the extended theory of Value-Addedtheory-Value-Creating theory.The main theoretical analytical method is Value Chain. Various research methods of social sciences are used, including case study and comparative analysis as well as qualitative and quantitative ways. The conclusion the author finally gets is that Chinese automobile manufacturers occupy a weaker status in international competition. Then the author studies the reasons that cause these weakness based on the analytical method of Value Chain.更多还原