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基于大数据的中国传统戏曲互联网搜索热度时空分异研究

Research on the Spatial-temporal Differentiation of Internet Search Popularity of Traditional Chinese Opera Based on Big Data

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【作者】 王万里王卫红武锋强

【Author】 WANG Wanli;WANG Weihong;WU Fengqiang;School of Environment and Resource, Southwest University of Science and Technology;

【通讯作者】 王卫红;

【机构】 西南科技大学环境与资源学院

【摘要】 基于大数据与GIS(Geographic Infrmation System,地理信息系统)空间分析技术,该文对2011—2019年(以2年为间隔)我国12个主要传统戏曲剧种的戏曲互联网搜索热度(以百度指数为代表)的时空分布及变化进行了分析。通过专题制图与数据分析发现:第一,戏曲互联网搜索热度从2015年开始出现了比较大的增长,且从月份尺度来看,搜索热度有一定波动,其中京剧在12月搜索热度较高,而黄梅戏和越剧在传统节日前后更受关注;第二,戏曲搜索热度在空间上呈现一定的聚集性,地域相关性加强,但该相关性逐年缓慢减小,在全国的分布均衡性增加;第三,搜索热度重心逐渐向南方转移,且南移速度逐年加快;第四,经济发展对戏曲互联网搜索热度有较强影响。该研究结果表明,国家对传统戏曲的鼓励和扶持发挥了积极作用,而且随着生活水平的提高,在政策引导下,人们会更加注重对戏曲的传承。

【Abstract】 Based on big data and GIS spatial analysis technology, this paper analyzes the temporal and spatial distribution and changes of the Internet search popularity(represented by Baidu index) of 12 major traditional opera genres in China from 2011 to 2019(with 2 years as an interval). Through thematic mapping and data analysis, it is found that firstly the Internet search popularity of opera had increased significantly since 2015. From the perspective of monthly scale, the search popularity fluctuated to a certain extent, of which Peking Opera had a higher search popularity in December, while Huangmei Opera and Yue Opera were more concerned before and after traditional festivals, secondly the search popularity of opera showed a certain degree of aggregation in space and the regional relevance was strengthened, but the correlation was slowly decreasing year by year and the distribution equilibrium in the whole country increased, thirdly the focus of search popularity gradually shifted to the south and the speed of southward movement accelerated year by year, and fourthly economic development had a strong impact on the Internet search popularity of opera. The research results show that the state’s encouragement and support for traditional opera played an active role, and with the improvement of living standards, under the guidance of policies, people would pay more attention to the inheritance of opera.

【基金】 四川省高等教育人才培养质量和教学改革项目“强化整体规划细化具体落实——地理信息科学专业课程思政体系建设的创新”(项目编号:JG2021-868)
  • 【文献出处】 科技资讯 ,Science & Technology Information , 编辑部邮箱 ,2023年07期
  • 【分类号】J805;K901;TP311.13
  • 【下载频次】19
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