【摘要】 冰雪体育器材装备制造业是我国冰雪体育产业的重要组成部分,冬奥会从筹办到举办这段时间,是我国冰雪体育运动产业发展难得的机遇期,冰雪体育器材装备产业也会迎来巨大的市场发展空间和商机。分析了我国冰雪体育器材装备产业发展存在的问题,并从加快自主创新、走品牌优势道路、提升核心竞争力和推动冰雪体育器材装备产业集约化、规模化、现代化和国际化发展等方面论述了冰雪体育器材装备产业可持续发展的策略,为我国冰雪体育器材产业的健康成长和长远发展提供参考依据。更多还原

【Abstract】 Winter sports equipment manufacturing industry is an important part of Chinese winter sports industry.During the preparation and celebration of Beijing Winter Olympics,it’s a rare opportunity of developing Chinese winter sports industry,and it also create a great market development space and business opportunities for Chinese winter sports equipment industry.The paper analyzes the existing problems in the development of Chinese winter sports equipment industry.It discusses some strategies for the sustainable development of Chinese winter sports equipment industry such as accelerating the independent innovation,take the road of brand advantage,enhance the core competitiveness and industrial intensification,scalization,modernization and internationalization.The purpose is to provide a reference for the healthy growth and long-term development of Chinese winter sports equipment industry.更多还原