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范蠡的商业哲学思想探析

On Fan Li’s Business Philosophy

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【作者】 李强

【Author】 LI Qiang;Shanghai Business School;

【机构】 上海商学院

【摘要】 范蠡是春秋晚期著名政治家,曾在吴越争霸的历史舞台上扮演重要的角色,同时也因其成功的经商活动被后世尊称为"商圣"。范蠡特别强调对"时"的选择和把握,"待时而动"和"择时而退"是他从政、经商成功的重要基础。选择合适的经商地点和经营项目,在经商活动中常抱有回馈社会的心态,也是范蠡"商道"的重要内容。探求"上商近道"的哲学内涵及其在商业活动中的呈现,对中华传统商业文化的复兴与传承有一定的借鉴意义。

【Abstract】 Fan Li was a famous politician of the Spring and Autumn period.He was known as"Saint of business"because of his success in business.Fan Li attached great importance to seizing opportunities.His success in life was based on the philosophy of waiting.He waited for the right time to act and the right time to quit.As a great businessman,Fan Li always knew where was the best place for doing business and he was able to choose the right goods for business.In addition,he knew that repaying the society was important for a great businessman.His business practice is good for the renaissance of our commercial culture.

【基金】 上海商学院教改重点项目“建设海外‘沪商书院’的可行性研究——以WVU‘沪商书院’筹建为例”;上海商学院教改一般项目“自媒体平台在大学人文教育中的应用——以‘上商人文’公众平台为例”成果之一
  • 【文献出处】 上海商学院学报 ,Journal of Shanghai Business School , 编辑部邮箱 ,2014年06期
  • 【分类号】F092.2;F710
  • 【被引频次】1
  • 【下载频次】266
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