【摘要】 战略环境变化要求企业战略具备柔性内涵。中小企业柔性战略的提出是基于其独特的企业属性;长尾时代中小企业柔性战略实现的关键在于其应变意识和应变能力的培育,因此进一步完善企业文化建设、提高信息获取能力和资源运用能力是实现中小企业柔性战略的重要途径。更多还原

【Abstract】 Enterprises should have flexible strategies in dealing with the changing environment and this is of particular importance for SMEs because of their unique property features.To achieve the flexible strategies in the long-tail era,cultivation of reactive awareness and response capabilities of SMES is essential.Therefore,SMES need to further improve corporate cultures that foster the flow of information as well as the utilization of resources.更多还原