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面向就业的电子商务本科专业培养模式改革探索
A research on occupation-oriented cultivating pattern of electric commerce major
【摘要】 当今电子商务发展突飞猛进,给社会带来了巨大的变化,可以说遍布了经济的每一个角落,社会上对于电子商务人才的需求也日益递增,似乎他们将成为这场热潮中的佼佼者,然而事实不是如此。从统计数据来看,各院校的电子商务专业毕业生前景堪忧,已经毕业的求职无路,在读的也迷茫无措,到底是什么原因造成了这种情况?本文在介绍电子商务专业人才培养模式的现状,电子商务专业的岗位设置及人才定位的基础上,提出了相应的解决措施,重点介绍了多证培养模式,希望能给开办电子商务专业的院校一定的理论指导意义。
【Abstract】 Great changes have happened with the quick development of electronic commerce,and at the same time,the need of electronic commerce talent is also increasing.But the fact isn’t good from the data of the electric commerce students who graduated or are studying.Why? This paper introduces the actuality of the electronic commerce educating pattern and post setting,puts up some relevant measures,stresses on multi-certificate pattern,and hopes to has a theoretical guidance for universities which start electric commerce specialty.
【Key words】 E-commerce; E-commerce education; employment; multi-certificate pattern;
- 【文献出处】 西安邮电学院学报 ,Journal of Xi’an University of Post and Telecommunications , 编辑部邮箱 ,2006年06期
- 【分类号】F713.36-4
- 【被引频次】2
- 【下载频次】169