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民营企业的国际化对策——浙江夏梦集团崛起的启示

Internationalization Strategy of the Private Enterprises

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【作者】 王爱武

【Author】 WANG Ai-wu(Southeast University,Nanjing 210036,Jiangsu,China)

【机构】 东南大学 江苏南京210036

【摘要】 民营企业的国际化,是经济全球化的必然趋势,也是企业发展到一定阶段的必然选择。企业的国际化是企业国际竞争力的基础。浙江温州夏梦集团国际联姻的案例给了我们启示:民营企业开拓国际市场,必须遵循客观规律、发挥比较优势、调整经营战略、实施管理和技术创新,推进资本经营。

【Abstract】 The internationalization of the private enterprises is an unavoidable trend of economic globalization, and it’s a natural selection of an enterprise when it has development to a certain stage. Internationalization is the foundation for enterprises to acquire international competing capability. The case of international cooperation of Xiameng Group in Wenzhou,Zhejiang province, give us some revelation: the private enterprises must explore the international market according the law of economy, exert their advantage, investigate the market and make their management strategy, conduct technology innovation, and push forward the capital managing principle.

  • 【文献出处】 江苏广播电视大学学报 ,Journal of Jiangsu Radio & Television University , 编辑部邮箱 ,2005年04期
  • 【分类号】F276.5
  • 【被引频次】1
  • 【下载频次】239
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