【摘要】 <正> 从现状分析,乐百氏目前物流运作问题总体表现在较高的物流成本和满意率低的服务水平。 物流成本主要由运输成本、仓储成本和配送中心管理成本构成,乐百氏的市场集中在大中城市,它通过这样的方式来组织它的物流活动,在主要销售区设厂来满足当地的市场需求,当地生产能力不足或所在区域内没有生产厂的市场主要由中山通过铁路长途调拨直接发给客户或将货物发至该地所在大区的配送中心,再由配送中心通过汽运将货物送至客户手中。因更多还原

【Abstract】 Lebaishi, a well-known company that is famous in pure water and mineral water, has held the second position in drink market. Its success can be attributed to good supply system, which is a functional chain. Its supply chain was set up to minor minimize the cost, in the course of purchasing material, processing, supply. This also is considered as the main power to achieve cost advantage and create service value. This article analyze its logistic system on products, channel relationship, sales nets, stock strategy, market demands, supply strategy, organization structure.更多还原