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21世纪的清酒市场——成熟享受饮酒的应对

Situations of and Reformative Measures to Sake Market in 21st Century

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【作者】 山田聪昭; 刘义刚;

【Author】 Tran.by LIU Yi-gang( Sichuan Provincial Food Fermentation Industry Research and Design Institute, 611130, China)

【机构】 日本株式会社酒文化研究所; 四川食品发酵工业研究设计院!四川温江611130;

【摘要】 以“享受饮酒配角化”为基准 ,从酒与文化的研究出发 ,整理了过去的数据 ,从地域、收入及季节性等看酒类的消费变化 ,探讨未来的清酒市场格局。

【Abstract】 The prospective patterns of Sake market were discussed in this paper through collection of and study on the past data, research on alcoholic beverage and cultures, and analysis of the consumption changes of alcoholic beverage with the changes of regions, income and seasons. And this paper also indicated that the habit of consumers turned from simple drinking to enjoying drinking.

【关键词】 清酒; 酒类市场; 国外研究;
【Key words】 Sake; Sake market; oversea research;
  • 【文献出处】 酿酒科技 ,Liquor-making Science & Technology , 编辑部邮箱 ,2001年03期
  • 【分类号】F426.82
  • 【被引频次】1
  • 【下载频次】128
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