关于品牌创立和提升的两点思考

【摘要】 世界许多著名跨国公司在我国的市场占有率以每年平均 1 0 %左右的速度急剧递增 ,它们之所以选择中国市场并大胆投资 ,除了资金实力和雄厚技术之外 ,就是凭籍自身的品牌优势。因此 ,注重产品质量和品牌创新 ,是每个中国企业必须思考和应对的重大问题更多还原

【Abstract】 The market share of many famous TNC in our country is increasing progressively at the rate of 10 percent or so every year Apart from their large capital and their outstanding technique, they rely on their own brand superiority, so they choose the Chinese market and invest in large-scale Therefore, paying attention to the product quality and the brand innovation is a great problem for every Chinese enterpriser to think deeply and to deal with更多还原