【作者】 陈剑； 肖勇波； 刘晓玲；

【Author】 CHEN Jian XIAO Yong-bo LIU Xiao-ling (Research Center for Contemporary Management,and School of Economics & Management,Tsinghua University,Beijing 100084,China)

【机构】 清华大学现代管理研究中心清华大学经济管理学院；

【摘要】 航空公司收益管理的基本思想是针对不同的细分市场,将同一舱位的座位以不同的价格进行销售,以实现机票收益的最大化。以前有关机票动态控制的研究基本上都是基于单个航班的,本文则考虑部分行程灵活的旅客在不同航班之间的可能转移行为,研究了两个航班的联合座位动态控制决策。在模型中,结合实际生活中航空公司提前以超低折扣价销售部分不定期客票的做法,本文将航空公司机票销售过程划分为五个阶段,并着重研究了最后两个阶段的(联合)机票控制策略,深人分析了收益函数的结构性质。更多还原

【Abstract】 It’s a common practice for the airlines to sell the seats in the same cabin at different fares to differentsegments of passengers so as to maximize the revenue.Different from most of the existing literature that focus on thedynamic seat inventory control of a single flight,however,this paper seeks to study the joint dynamic seat inventorycontrol of two parallel flights,considering the possible diversion behavior of some flexible passengers that would liketo ride on either flight.More importantly,in the model,the airline can sell some flexible tickets in advance at a su-per-discount fare and allocate such tickets to the two flights at a later time before the departure of the flights.Wedivide the ticket selling process into five stages,the(joint)seat inventory control decisions in the last two stagesare studied,and the structural properties of the value functions are characterized in this paper.更多还原