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工学结合培养模式下“双导师制”的探索与实践——以浙江金融职业学院市场营销专业为例
Research and Practice of the Double Tutorial System under the Teaching Mode of the Combination of Work and Study——Take an example of the marketing department in Zhejiang Financial Professional College
【摘要】 通过对工学结合条件下技能型营销人才培养的深入探讨,总结了具有高职特色的“双导师制”培养模式的基本框架及其现实意义。
【Abstract】 This article analyzes the teaching mode of double tutorial under the combination of work and study thoroughly. This article also summarizes the revealing meaning of the mode and the basic framework of the double tutorial system in the mode of skilled marketing talented person with higher vocational characteristic.
【关键词】 “双导师制”；
工学结合；
培养模式；
【Key words】 double tutorial system； combination of work and study； training mode；
【Key words】 double tutorial system； combination of work and study； training mode；
【基金】 2004浙江省新世纪教育教学改革项目《市场营销专业两年制教学改革》(项目编号XB04080)的阶段性成果。
- 【文献出处】 高等职业教育(天津职业大学学报) ,Higher Vocational Education(Journal of Tianjin Professional College) , 编辑部邮箱 ,2007年02期
- 【分类号】F713.50-4
- 【被引频次】17
- 【下载频次】484