保险公司以何种姿态参与体育保险

【摘要】 体育运动的市场化和体育保险的商业化是我国体育事业发展的趋势。本文从保险公司的角度,分析了大型体育赛事中的各种可保风险、指出了目前我国保险公司在体育保险市场上所存在的主要问题,最后提出相关的对策,旨在使保险公司走上专业化,规范化的体育保险发展之路。更多还原

【Abstract】 Athletic sports’s becoming market-oriented and sports insurance is becoming commercialization.That is the tendency of sports enterprise developing in our country. The article has analysed various insurable risks in large-scale sports event from the angle of insurance companies.It has also pointed out the primal problems that insurance companies are facing in sports insurance market.Finally, it puts forward some counter proposals, which aims at making insurance companies professionalization and normalized with the development of sports insurance.更多还原