现代传媒对当代大学生成长影响调查报告

【摘要】 现代传媒对当代大学生究竟产生了哪些影响?本文通过对在宁几所高校所做的一次抽样调查发现网络对大学生的成长影响很大,报纸、电视、杂志次之,而广播的影响相对较小。大学生接触媒介存在着年级和性别差异,高年级学生和男生更倾向于使用网络;而低年级学生在报纸、杂志、网络三方面所占比例均等,女生更喜欢接触电视、广播。通过调查我们发现高校媒介的利用上还存在着电视的覆盖率相当低、广播的利用度太差、校报达不到预期的目标、在校上网受限、高校间缺乏交流等问题。更多还原

【Abstract】 What effect has modern media brought to contemporary students? By random survey of some colleges in Nanjing, it is found out that he internet has great impact on college students. Newspapers, TV, and magazines come next while broadcast has comparably less impact on them. There is grade and gender differences as regarding the contact media by the college students. High grade and male students are more likely to use internet. On the other hand, low grade students are equal in proportion for newspapers, magazines and internet and female students are more likely to make use of TV and broadcast. In the survey we also find out that college media has brought about problems such as internet limit and college communication shortage by taking advantage of low TV coverage, low application rate of advertisement and that the college grade hasn’t achieved the intended objective.更多还原