【摘要】 枣庄市旅游资源丰富,但在旅游营销方面,还存在一些问题。本文针对枣庄市旅游营销存在的问题,探讨了枣庄地区旅游营销应遵循的原则和基本策略。更多还原

【Abstract】 Since Zaozhuang city possesses superior tourist resources, yet there are some questions in tourism marketing. In accordance with the problems that exist in the tourism marketing of Zaozhuang, this paper explores the principles and basic strategies of tourism marketing in Zaozhuang city.更多还原