【摘要】 21世纪是绿色产业迅速发展的时代,海南热带农产品实施绿色营销,给海南热带农业带来了新的发展的机遇,形成新的经济增长点。但和台湾省比仍有很大差距。为此要探寻影响海南热带农产品可持续发展的主要制约因素,并结合海南实际,制定出海南热带农产品的绿色营销策略,以提高海南热带农业的整体经济效益。更多还原

【Abstract】 The 21st century belongs to green marketing.The implementation of this tactics brings about huge opportunities and new growth point for Hainan tropical agricultural products.However,there remains a large gap with Tiawan in this area.The paper explores the restrictive factors of conducting the sustainable development of Hainan tropical agricultural production.It proposes the green marketing tactics in order to enhance the economic benefits of Hainan’s overall tropical agriculture.更多还原