【摘要】 面对加入世贸后过渡期,汽车行业的保护政策即将消失,汽车市场的竞争日益显著,为提高我国汽车行业的竞争力,本文主要从关系营销的角度分析物流企业实施汽车物流共同化的优势和运作模式,提出了基于关系营销的汽车物流共同化策略,以维持整个物流系统的稳定性,提高物流企业的竞争优势。更多还原

【Abstract】 During the last transitive period of entering the WTO,the protective policy of the car trade will disappear soon,the competition of the automobile market become fiercer.In order to improve the competitiveness of the our automobile industry,this text analyzes the advantages and operation modes of that the logistics enterprises implement automobile logistic together in terms of relationship marketing mainly,and propose the strategies of automobile logistic together based on relationship marketing,to maintain whole stability of logistics system,and to improve the competitive advantages of logistics enterprises.更多还原