【摘要】 策划,是营销的永恒主题,而营销则是企业的命脉所在,当策划与营销结合起来后,对企业来说真是如虎添翼。离开策划,在商业经济的冲击下,任何作为和努力都可能被冲洗一空,最后片甲不留。所以,本文通过对策划进行更加细致的分析与研究,阐述了策划能给企业营销带来的“魔术神功”。更多还原

【Abstract】 The scheme is the everlasting issue of marketing, and the marketing is the heart of the enterprise. When the scheme combine with the marketing, the enterprise will become more powerful. Without scheme, nothing could success in the commercial economics. So, the text will analyze scheme intensively, and expand that the scheme will bring “magic power” to the enterprise更多还原