【摘要】 武汉市旅游业的文化存量丰富 ,系列齐全 ,但开发力度不够 ,主体形象不鲜明。为提升武汉旅游文化品位 ,应系统发掘旅游业的文化内涵 ,充分发挥文化内驱力的作用 ,实施系统优化、外化创新、雅俗整合、创造特色等深开发战略。更多还原

【Abstract】 In consideration of the present situation of insufficient exploiting for the rich and varied cultural resources in Wuhan, this article point out the opinion of deep exploiting strategy: exploiting systemically the cultural connotation of tourism; bring fully the of cultural internal motive force into play; upgrading the tourist cultural grade; implementing the integrated optimize, the outer innovation, conformity of elegant and common and creating characteristic.更多还原