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关于万州建成三峡库区旅游服务中心的战略思考

Strategic Thoughts on How to Build Wa nzhou into a Tourist Service Center in Three Gorges Area

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【作者】 田世政程晓明谢家康

【Author】 TIAN Shi-zheng1,CHENG Xiao-ming2 ,XIE Jia-kang2 (1.Chongqing Three Gorges College,W anzhou 404000,China;2.Wanzhou Tourism Bureau of Chongqi ng,Wanzhou 404000,China)

【机构】 重庆三峡学院重庆市万州区旅游局重庆市万州区旅游局 重庆万州404000重庆万州404000重庆万州404000

【摘要】 万州将成为三峡库区新兴的客流集散中心,具备建成三峡库区功能最完善的旅游服务中心的前提条件。把万州作为旅游接待中心建设必须围绕旅游交通通讯、旅游住宿、旅行社、旅游餐饮、旅游购物等方面精心建设,加强功能配套。把万州作为旅游目的地建设应以“山水移民生态城”作为总体产品,开发优势资源和特色文化,建设旅游精品。把万州建成三峡库区旅游服务中心,必须在旅游氛围营造、管理体制、旅游安全、产业政策、资金、人才、环保等方面建立起保障体系。

【Abstract】 Wanzhou will become a central city where tourists gather and leave in the Three -Gorges Area,thus has the promi se to build it into an extremely functional tour ist service center.In order to build Wanzhou into a tourist reception cen ter,we must be meticulous in construction of transportation and communication,food and accommodation,travel agencies and shopping fa cilities and strengthen the coor-dination among all these aspects.In order to build Wanzhou into a tourist destination,we must consider the ec ological mountain and river city of relocation as a whole product,exp loit the highest grade tourist resou rces,develop culture with distinct features and bring about excellent tourist products.In order to build W anzhou into a tourist service center,we must set up guarantee system,man agement system,tourist safety,funds,qualified personel,environ mental protection and so on.

  • 【文献出处】 重庆商学院学报 ,Journal of Chongqing Institute of Commerce , 编辑部邮箱 ,2002年01期
  • 【分类号】F592
  • 【被引频次】4
  • 【下载频次】177
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