节点文献
博弈论在中国建筑企业参与国际竞争中的作用
Application of game theory in international market competition of Chinese construction enterprises
【摘要】 针对当前我国建筑企业参与国际竞争的实际背景 ,研究了国际市场的进入和退出决策。运用动态博弈论的原理和方法 ,讨论了建筑企业对于国际新市场是否进入、怎样进入以及对已占领市场的控制问题 ,并以实证的形式分析了我国工程承包商面临国际市场和竞争者等问题的处理方法及对策
【Abstract】 Based on the actual background of Chinese construction enterprises taking part in the international competition,and regarding the strategic decision of entering and retreating from the international competition,the paper introduces the dynamic game to discuss if the enterprises should enter the new market and how to enter,as well as the controllment on the occupied market.It also analyses with cases the strategies and countermeasures that should be adopted in handling the problems of international market and competitors etc..
【关键词】 博弈论;
国际工程承包市场;
竞争;
【Key words】 game theory; international project tendering market; competition;
【Key words】 game theory; international project tendering market; competition;
- 【文献出处】 长春工程学院学报(自然科学版) ,Journal of Changchun Institute of Technology , 编辑部邮箱 ,2002年03期
- 【分类号】F426.9
- 【下载频次】131