【摘要】 以社会学、经济学、体育学等多门学科理论与方法为指导 ,对全国不同地区城乡 2 0 0 0多户居民的体育消费行为进行系统的问卷调查 ,提出我国居民体育消费行为的概念 ,建立了体育消费行为的系统、行为过程与环节 ,分析了居民体育消费行为的类型和倾向。对影响体育消费行为的因素进行了逻辑和实证分析。更多还原

【Abstract】 With the guidance of theories and methods of sociology,economics and physical culture, this paper made systematic investigations into questionnaires on sports consumption behavior of residents in over 2 000 families in different regions in China.It further defines the conception of sports consumption behavior,analyzes the system and process of the behavior,types and tendency of the behavior and factors influencing the behavior.更多还原