节点文献
树立大旅游观念 拓展商旅结合道路
On the Combination of Trade and Tourism
【摘要】 都市商务旅游是上海都市旅游中最富有特色的旅游产品之一。要发展都市商务旅游 ,必须树立大旅游观念 ,走商旅结合的道路。可以围绕大旅游观念 ,从开拓思路、紧贴市场、转变机制三个方面 ,改变上海都市商务旅游发展现状 ,摆脱误区。也可以运用区域联动、行业联动发展都市旅游。
【Abstract】 Tourism industry in Shanghai is featured by its urban trade travel. To develop this new kind of tourism, we should bear the new concept of comprehensive tourism and practice the combination of thade and tourism. Centering around this idea, the author conducts an analysis into the present trend of Shanghai’s urban trade tourism and brings forth his three suggestions for expanding comprehensive tourism in Shanghai, e.g. exploring more channels; adapting to Th market needs, and transforming travelling mechanism.
【关键词】 上海;
都市旅游;
大旅游;
商务旅游;
商旅结合;
【Key words】 Shanghai; Urban tourism; Comprehensive tourism; trade tourism; the combination of trade and tourism;
【Key words】 Shanghai; Urban tourism; Comprehensive tourism; trade tourism; the combination of trade and tourism;
- 【文献出处】 上海大学学报(社会科学版) ,Journal of Shanghai University , 编辑部邮箱 ,2001年01期
- 【分类号】F592.3
- 【被引频次】13
- 【下载频次】298