节点文献
树立品牌化观念 走特色办学之路
Adopt Conception of Tradematk to Form College’s Characteristic
【摘要】 当今社会竞争日趋激烈 ,高校树立品牌化观念 ,走特色办学之路不失为一发展良策。建构起面向信息社会的办学理念 ,优化其学科设置 ,进行积极高效的产学研合作教育是高校塑造其“品牌”形象的关键
【Abstract】 Faced with todays keen competition, universities and colleges may well adopt a trademark conception to provide education services with their own characteristic. Key to the establishment of a trade mark image are such measures as forming an information orientated conception, optimizing course offering, coordinating production, learning, and researching, etc.
【关键词】 品牌;
办学理念;
学科设置;
产学研合作;
【Key words】 concept of trademark; courses; cooperation of production, learning and researching.;
【Key words】 concept of trademark; courses; cooperation of production, learning and researching.;
- 【文献出处】 青岛化工学院学报(社会科学版) ,Journal of Qingdao Institute of Chemical Technology(Social Sciences) , 编辑部邮箱 ,2001年01期
- 【分类号】G649.27
- 【被引频次】1
- 【下载频次】57