【摘要】 阐述了企业在激烈的市场竞争中保持顾客的重要性和必要性，分析了顾客满意对移动通信企业原有管理模式改革的要求，提出了一套顾客满意的指标和切实的改进措施。更多还原

【Abstract】 This paper explains how important and necessary it is for enterprises to retain their customers in the fierce market competition, and by analysing the demands initiated by the customer-satisfying mechanism on reforming the out-dated mode of management in mobile telecommunication enterprises, this paper also puts forward a series of relevant targets and measures for im- provement.更多还原