【摘要】 电子商务对企业管理模式、营销方式、发展战略带来了新的问题和新的挑战。本文从电子商务的战略目标出发，提出支持企业电子商务发展战略的三级技术平台和信息资源架构，认为在电子商务环境尚不健全的情况下应优先发展基于 Extranet的" B2B"电子商务。声誉管理、信息知识管理和多企业核心业务重组，可以作为电子商务环境不健全的补充和建立长期竞争优势的发展战略。更多还原

【Abstract】 Electronic Commerce brings new problems and new challenge to enterprises’ management, marketing, development strategy, etc. From the strategic advantages of E－ commerce, this paper puts forward" three－ tier" technology platform and information structure supporting enterprises E－ commerce strategy, and suggests that without sound condition of E－ commerce Extranet－ based" B to B" commerce should be given priority. Trading partners’ reputations, information and knowledge, and multi－ enterprises’ core processes re－ engineering are the supplement of unsound condition and management tools for sustained competitive advantages.更多还原