【作者】 刘志学； 龚凤美；

【Author】 Liu Zhi-xue Gong Feng-mei (College of Management, HUST, Wuhan 430074,China)

【机构】 华中科技大学管理学院；

【摘要】 界定了大规模定制物流的概念,阐述了其主要特征;在此基础上,提出了实现大规模定制物流的三个步骤:物流细分,物流服务水平设计与物流服务能力重构。更多还原

【Abstract】 The definition of mass customization logistics is defined, and the main character of it is discussed. On the basis of it, three steps to realize the mass customization logistics are suggested: segmentation of customers from a logistics perspective, design levels of service for each segment and reconfiguration of logistics operations.更多还原