【作者】 杨丽娟； 戴光全；

【Author】 YANG Li-juan DAI Guang-quan (Guangzhou Institute of Geography, Guangzhou, 510070, China)

【机构】 广州地理研究所；

【摘要】 上世纪八十年代以来,体育旅游在西方国家得到了极大地发展。随着我国社会发展与生活水平的提高,体育旅游正在逐步成为崇尚身心健康生活方式的重要部分之一。作为旅游市场的一种新产品,体育旅游是以体育资源为基础,通过各种体育活动来规划、设计、组合成相关产品,引起人的消费欲望与需求,进而参与体育活动与感受自然情趣的一种新的旅游形式。体育旅游不仅仅是旅游的一种简单形式,也是旅游产业与体育产业交叉渗透产生的一个新的领域。在我国,体育旅游虽然还处在起步阶段,但正以每年30%至40%的速度快速发展。北京2008年奥运会申办成功,提高了国民的体育旅游参与意识,也为体育旅游产业的发展提供了一个契机。与此相应,体育旅游的理论研究在我国尚未得到足够的重视,研究水平也与国外存在较大的差距。本文从文献综述的角度,介绍了国外体育旅游研究的最新进展,对体育旅游的定义、内容、特点和作用等问题进行了探讨,并针对我国体育旅游发展现状,简单分析了我国体育旅游发展的前景。更多还原

【Abstract】 In western countries, sport tourism has grown dramatically after 1980s. In China, with the development of the society and the improvement of peoples’ living standard, sport tourism has been gradually becoming one of the most important parts of the popular healthy lifestyle. As a new product in the tourism market, sport tourism is based on the sport resources, used various kinds of sport events to plan and package as relevant products, which can arouse the consumption desire and demand of latent tourists. Meanwhile, it’s a new tourist product form that can make people participate in the sport and get involved in the natural experiences. Sport tourism is not only one of the simple forms of travel, which is also an interfield that makes the tourism industry and sport industry develop together. In China, sport tourism is just at its beginning stage, but it’s increasing rapidly with the high rate of 30%-40% per year. Beijing has won the 2008 Olympiad Games bid, which is well improving Chinese peoples’ sense of participation in sport tourism and supplying a good opportunity for the development of Chinese sport tourism industry On the other hand, in China, the academic research on the theory of sport tourism doesn’t gain enough attention compared the research level with the west countries. The article reviews the latest literatures of western countries, discusses the definition, contents, characteristics and functions of sport tourism. According to the status quo of sport tourism, the article simply analyzes the prospect of sport tourism in China.更多还原