节点文献
基于家庭就餐行为探索中国都市家庭特征——针对长春市年轻、富裕家庭的探索性研究
Exploring the Identity of Chinese Urban Family based on Family Meal
【作者】 于洪彦; 刘艳彬; Alvin C.Burns; Ann Veeck;
【Author】 Yu Hongyan Liu Yanbin Business School of Jilin University Alvin C. Burns Louisiana State University Ann Veeck Western Michigan University
【机构】 吉林大学商学院营销系; Louisiana State University ,E.J. Our so College of Business Administration, LA 70803; Haworth College of Business, Western Michigan University, Kalamazoo, MI 49008;
【摘要】 根据西方理论,中国都市家庭生活水平的提高与生活节奏的加快,可能会导致出现家庭就餐次数减少及家庭成员关系淡化等个性化趋势。本文通过对20户年轻、富裕都市家庭就餐行为的半结构式入户访问,经过分析整理,研究结果说明中国都市家庭就餐没有出现个性化趋势。被访对象认为家庭共同就餐能够促进家庭成员的沟通,维系家庭和睦,提高家庭生活质量。另外,妇女在准备家庭就餐方面扮演了主要角色,夫妻双方都认为共同就餐对于家庭非常重要。
【Abstract】 According to individualization theory, increasing level of living and busier life will lead to families weakened and less eating together. To investigate this phenomenon we conducted long, semi-structured interviews with twenty young, affluent Chinese families in their homes. We substantiated there are no individualization trend in Chinese family and the role of family meals in enhancing communication, family identity through data analysis. In addition, we learned that, while females perform the majority of the work associated with getting the food on the table, females and males view dinner as equally important for “producing family.”
- 【会议录名称】 中国市场学会2006年年会暨第四次全国会员代表大会论文集
- 【会议名称】中国市场学会2006年年会暨第四次全国会员代表大会
- 【会议时间】2006-04
- 【会议地点】中国北京
- 【分类号】F126
- 【主办单位】中国市场学会