【作者】 谢洪明； 程聪； 李正卫； 周杨辉；

【Author】 XIE Hongming1, CHENG Cong2, LI Zhengwei3, ZHOU Yanghui4 (1 College of Economics and Management, Zhejiang University of Technology, Hangzhou, 310023) (2 College of Economics and Management, Zhejiang University of Technology, Hangzhou, 310023) (3 College of Economics and Management, Zhejiang University of Technology, Hangzhou, 310023) (4 College of Economics and Management, Zhejiang University of Technology, Hangzhou, 310023)

【机构】 浙江工业大学经贸管理学院；

【摘要】 在企业成长道路上,如何充分发挥企业自身优势,并采取适合自身的战略措施,探索世界级企业发展路径是摆在我国企业面前的首要问题。而当前产品市场的日趋成熟,行业中在位企业领先优势的日益明显使得传统的模仿创新与跟随战略已经很难对以后发企业为主的我国企业产生显著的"追赶效应",因此,在我国资源日益紧缺、比较劳动优势逐渐丧失的背景下,探索具有我国特色的世界级企业发展战略具有深刻的理论意义与实践价值。本文基于战略管理视角对水晶光电世界级企业成长历程进行了剖析,并总结出了水晶光电(1)远见+坚持;(2)自主创新+持续改进;(3)集中+专注;(4)专业化+国际化的世界级企业发展战略内涵,希冀能够给我国众多企业提供一些值得借鉴的启示。更多还原

【Abstract】 On the road of the enterprises’ growth, It’s the most important issue of China’s enterprises that how to give full play to their own advantage, and to take measures for its own strategy to explore the world-class business development path. With the maturing of market and the industry’s incumbent leadership is increasingly clear, so that the traditional strategy of innovation and imitation to follow after the hair has been difficult for enterprises of China’s enterprises and the "catch-up effect" effect is not obvious. In the context of our increasing scarcity of resources and the gradual loss of comparative advantage of labor, it’s been a profound theoretical significance and practical value to explore a unique world-class enterprise of China’s development strategy. Based on the strategic management perspective, we analyzed the world-class enterprise optical crystal growth process, and summarized the optical crystal (1) vision + persist; (2) innovation + continuous improvement; (3) focus + focus; (4) professional the + international world-class business development strategy content, hoping to be able to provide some of the many enterprises in China should learn from the revelation.更多还原