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Y公司种植基地基层员工满意度提升策略研究

Research on the Satisfaction Enhancement Strategies for Grassroots Employees in Y Company’s Planting Base

【作者】 刘毅;

【导师】 李丽;

【作者基本信息】 云南师范大学 , 工商管理(专业学位), 2025, 硕士

【摘要】 随着我国农业现代化进程的加速和乡村振兴战略的深入实施,农业企业的高质量发展日益依赖于稳定、高效且专业的人才队伍。Y公司是一家劳动力密集型的农业企业,员工作为公司种植基地的核心资产,其满意度直接关系到生产效率、农产品质量以及企业的可持续发展。然而,与其他企业相比,农业企业尤其是种植基地基层员工的管理面临环境特殊、劳动强度大、人员流动性强等独特挑战。当前,Y公司种植基地基层员工流动性较大,员工间怨声载道,工作积极性明显降低。因此,对Y公司种植基地基层员工满意度进行系统研究,探寻其影响因素并制定提升策略,对于降低员工流失率、激发工作积极性、提升企业核心竞争力具有重要的现实意义。本研究以Y公司种植基地基层员工为研究对象,通过对员工满意度有关文献进行梳理以构建理论体系,运用问卷调查与实地访谈相结合的方法开展实证研究,并对调研结果进行统计分析。研究发现,当前Y公司种植基地基层员工满意度整体处于中等偏下水平,具体来说主要存在以下几方面的问题:工作环境及条件有待改善;薪酬福利体系不健全;管理与人际关系问题突出;工作内容与职业发展受限;企业文化认同缺失。针对上述存在的问题,本研究从工作环境和条件、薪酬福利体系、管理和人际关系、工作内容和职业发展、公司文化认同五个方面深入分析了员工满意度低的原因,并结合公司实际情况,为基地基层员工满意度提升制定了切实可行的策略:优化工作环境和生活保障体系;构建公平合理的薪酬福利制度;提升管理水平与构建和谐的人际关系;拓展工作内容和职业发展空间;培育有凝聚力的企业文化。希望该研究能为Y公司种植基地的员工管理提供理论依据与实践指导,同时也为同类农业企业的人力资源管理提供参考与借鉴。

【Abstract】 With the acceleration of agricultural modernization and the deepening implementation of the rural revitalization strategy in China,the high-quality development of agricultural enterprises increasingly relies on a stable,efficient,and professional workforce.As a labor-intensive agricultural enterprise,Y Company considers its employees the core asset of its planting base,and their satisfaction directly impacts production efficiency,agricultural product quality,and the sustainable development of the enterprise.However,compared to other types of enterprises,agricultural enterprises,especially the management of grassroots employees in planting bases,face unique challenges such as a working environment,high labor intensity,and high employee turnover.Currently,there is a high turnover rate among grassroots employees at Y Company’s planting base,with widespread complaints among the staff and a noticeable decline in work motivation.Therefore,conducting a systematic study on the satisfaction of grassroots employees at Y Company’s planting base,exploring its influencing factors,and formulating improvement strategies are of significant practical importance for reducing employee turnover,stimulating work enthusiasm,and enhancing the core competitiveness of the enterprise.This study focuses on the grassroots employees of Y Company’s planting base.By reviewing literature related to employee satisfaction to construct a theoretical framework,empirical research was conducted using a combination of questionnaire surveys and field interviews,and the results were statistically analyzed.The study found that the overall satisfaction of grassroots employees at Y Company’s planting base is currently at a medium to low level.Specifically,the main issues include:poor working conditions and environment;an imperfect compensation and benefits system;prominent management and interpersonal relationship problems;limited job content and career development opportunities;and a lack of identification with corporate culture.In response to the above issues,this study thoroughly analyzes the reasons for low employee satisfaction from five aspects:working conditions,compensation and benefits,interpersonal relationships,career development,and corporate culture.Based on the actual situation of the company,practical strategies are proposed to enhance the satisfaction of grassroots employees:optimizing the working environment and living;establishing a fair and reasonable compensation and benefits system;improving management practices and fostering harmonious interpersonal relationships;expanding job content and career development opportunities;and cultivating a cohesive corporate culture.It is hoped that this study will provide a theoretical basis and practical guidance for employee management at Y Company’s planting base,while also serving as a reference for human resource management in similar agricultural enterprises.

  • 【分类号】F272.92;F324
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