【作者】 王志强；

【导师】 李春木；

【作者基本信息】 武汉体育学院 ， 运动训练学（专业学位）， 2024， 硕士

【摘要】 数字经济改变了传统的认知和观念,给传统型的国家和社会带来了挑战,同时也带来了千载难逢的发展机遇。在数字经济领域中,数字技术的跃迁是社会变革重要推动力,技术的迭代更新是时代发展的必然趋势,适应数字化也是一个国家和组织立足于未来发展的必然选择。近年来,数字化转型成为国内外发展主流趋势,各学科领域的数字化转型成为研究热点,体育产业数字化转型也成为体育产业发展的主要方向。本文应用文献资料法、专家访谈法、实地考察法、问卷调查法等多种研究方法,对湖北省青少年搏击赛事进行数字化转型的路径探索。以数字赋能与体育赛事科学化理论为基石,梳理湖北省青少年搏击赛事的发展历程与特征,分析该赛事发展历程中数字技术更新的过程以及存在的问题,为该赛事提供相应的理论支撑,具体研究结果如下:湖北省青少年搏击赛事属于群众性赛事,发展历程短,在官方部门的支持下成为湖北省特色赛事之一,呈现出参赛人员多、办赛人员少,筹备周期短、比赛周期短,赛事强度大、办赛经费少等特征;在数字化转型时代发展趋势下,该赛事发展还停留在数字技术运用待深化阶段,不符合收发敏感、组织敏捷、传播速度、平台规范、运行智慧、信息透明六大特性的数字化赛事。究其原因,该赛事在实现数字化进程中存在办赛资金少、赛事工作强度大、信息设备少、数字手段不完善、设备成本高、信息平台弱、传播反馈少等难题滞缓了赛事的发展。结论:当前湖北省青少年搏击赛事的发展历程短,数字化融合起步晚;湖北省青少年搏击赛事的数字化存在诸多难题;在数字赋能理论中,数字化是体育赛事的时代转向与必然选择,但纯粹的数字化不能实现赛事高效发展。针对当前湖北省青少年搏击赛事的研究结果与该赛事数字化进程存在的现实问题的结论进行分析,给出相关发展路径:第一、完善赛事组织数字化管理;第二、实现高效数字化融合;第三、搭建湖北省青少年搏击赛事智慧平台系统;第四、湖北省青少年搏击赛事数字化转型。通过引导赛事与数字化深入融合,搭建赛事平台,完善赛事各环节的系统,将人力与数字化技术相融合,使简洁高效、公正公开、公平透明、服务智能落到赛事实处。更多还原

【Abstract】 The digital economy has changed traditional cognition and concepts,brought challenges to traditional countries and societies,and also brought a once-in-a-lifetime development opportunity.In the field of digital economy,the transition of digital technology is an important driving force for social change,the iterative updating of technology is an inevitable trend of the development of The Times,and adapting to digitalization is also an inevitable choice for a country and organization based on future development.In recent years,digital transformation has become the mainstream trend of development at home and abroad,and the digital transformation of various disciplines has become a research hotspot,and the digital transformation of the sports industry has also become the main direction of the development of the sports industry.This paper uses a variety of research methods,such as literature,expert interview,field investigation and questionnaire survey,to explore the path of digital transformation of youth fighting events in Hubei Province.Based on the theory of digital empowerment and scientific sports events,this paper reviews the development history and characteristics of youth fighting events in Hubei Province,analyzes the process of digital technology update and existing problems in the development process of this event,and provides corresponding theoretical support for this event.Specific research results are as follows:Hubei Youth Fighting Event is a mass event with a short development history,and with the support of the official department,it has become one of the characteristic events in Hubei Province,showing many participants,few organizers,short preparation cycle,short competition cycle,high intensity and low funding.Under the development trend of the digital transformation era,the development of the event still remains in the stage of digital technology application to be deepened,which does not meet the six characteristics of digital events such as sensitive transceiver,agile organization,communication speed,platform specification,operation wisdom and information transparency.The reason is that in the process of realizing the digitalization of the event,there are some problems,such as less funds,more work intensity,less information equipment,imperfect digital means,high equipment cost,weak information platform,and less communication feedback,which slow down the development of the event.Conclusion: The current development of youth fighting events in Hubei Province is short,and the digital integration started late;There are many problems in the digitalization of youth fighting events in Hubei Province.In the theory of digital empowerment,digitalization is the inevitable choice of sports events,but pure digitalization can not realize the efficient development of sports events.Based on the analysis of the current research results of youth fighting events in Hubei Province and the conclusions of the practical problems existing in the digital process of this event,the relevant development path is given:First,improve the digital management of the event organization;Second,to achieve efficient digital integration;Third,build a smart platform system for youth fighting events in Hubei Province;Fourth,digital transformation of youth fighting events in Hubei Province.By guiding the in-depth integration of the event and digitalization,we can build the event platform,improve the system of all aspects of the event,and integrate manpower and digital technology to make the event simple and efficient,fair and open,fair and transparent,and service intelligence.更多还原